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The Art & Science of Interpreting Market Research Evidence
The Art & Science of Interpreting Market Research Evidence
This book is supported by a ten-module training course consisting of a series of PowerPoint presentation charts. This also includes case studies that will be helpful to University lecturers and those responsibl e for training new graduates entering the mark et research industry, on either the client or agency side.

"This is modern...

Introduction to Digital Video, Second Edition
Introduction to Digital Video, Second Edition
Covers the essential fundamentals of digital video: from video principles, to conversion, compression, coding, interfaces and output.

Written for television professionals needing to apply digital video systems, equipment and techniques to multimedia and /or digital TV applications, as well as for computer system designers, engineers,
...
Convergence in Broadcast and Communications Media
Convergence in Broadcast and Communications Media
Convergence in Broadcast and Communications Media offers concise and accurate information for engineers and technicians tackling products and systems combining audio, video, data processing and communications. Without adequate fundamental knowledge of the core technologies, products could be flawed or even fail. John Watkinson has provided a...
Broadband Microwave Amplifiers (Artech House Microwave Library)
Broadband Microwave Amplifiers (Artech House Microwave Library)
Offers a complete understanding of state-of-the-art techniques for designing and fabricating broadband microwave amplifiers. Illustrates the formulation of small- and large-signal device models to help accurately simulate amplifier performance.

About the Author
...
Managing Software Deliverables, First Edition : A Software Development Management Methodology
Managing Software Deliverables, First Edition : A Software Development Management Methodology

Managing Software Deliverables—A Software Development Management Methodology describes a set of proven processes for establishing an effective Software Program Management Office (SPMO) function in a corporate setting. Every business that has people performing Software Project Management (PM) activities has a need for these...

Becoming an Employer of Choice: Make Your Organization a Place Where People Want to Do Great Work
Becoming an Employer of Choice: Make Your Organization a Place Where People Want to Do Great Work
This inspiring handbook will help you assess your organization's current claim to greatness and make the business case for creating the sort of truly great company atmosphere that will attract great people who will deliver great results.

Being an 'employer of choice' is not just an HR buzzword--it makes a huge difference to your...

The New Rules of Engagement: Life-Work Balance and Employee Commitment
The New Rules of Engagement: Life-Work Balance and Employee Commitment
This book offers practical, down-to-earth solutions for developing a new psychological contract between employer and employee, leading to improved productivity, retention of key employees, attracting a better caliber of new employees, and more.

How many of your employees care enough about their work, or your organization, to do anything...

Everyone Needs a Mentor: Fostering Talent in Your Organisation
Everyone Needs a Mentor: Fostering Talent in Your Organisation
Mentoring is the most cost-efficient and sustainable method of developing talent within an organization. This book shows how set up, run and maintain a mentoring program, from selecting and matching mentors and mentees to measuring results.

You can use mentoring to: stretch talented employees to perform even better by exposure to high
...
Project Planning and Control, Fourth Edition
Project Planning and Control, Fourth Edition
The book covers the principles and tools of project management. All the 'hard' topics which may appear in the APMP examination are explained and worked through in practical examples. Real-life case studies show how the theory can be adapted to work 'in the field'. This approach means that techniques can be fully understood and appreciated. Useful...
The Growing Business Handbook: Inspiration and Advice from Successful Entrepreneurs and Fast Growing UK Companies
The Growing Business Handbook: Inspiration and Advice from Successful Entrepreneurs and Fast Growing UK Companies
In The Growing Business Handbook, British entrepreneurs and advisors share their experiences, offering comprehensive insight into the challenges of building a high-growth venture in today's European economy. With contributions from a series of specialists in finance, HR, marketing, innovation, and IT, as well as help on...
MMS: Technologies, Usage and Business Models 
MMS: Technologies, Usage and Business Models 
MMS will reshape mobile communication, making it more personal, versatile, and expressive than ever before.

Drawing on the authors’ hands-on experience in developing, billing and delivering Multimedia Messaging Services (MMS), this innovative book addresses how MMS will affect existing network and...

More About High-volume Web Sites (IBM Redbooks)
More About High-volume Web Sites (IBM Redbooks)

In 1999, Dr Willy Chiu, noticing the emergence of many large and complex customer Web sites, and observing how they often failed to deliver the expected robustness and customer satisfaction, set up a new team within IBM called the High-Volume Web Sites (HVWS) team. This team was chartered to work with customers and IBM internal teams involved in...

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