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Persuasive Imagery: A Consumer Response Perspective (Advertising and Consumer Psychology Series )
Persuasive Imagery: A Consumer Response Perspective (Advertising and Consumer Psychology Series )
From Bill Moyers to Marshall McLuhan to Raymond Williams, cultural observers of the late 20th century have charged the images of consumer culture with profound effects on life and consciousness. In tones of utter certainty, critics like these have warned of the deleterious effects persuasive commercial imagery has on the human mind, the collective...
Intelligent Assistant Systems: Concepts, Techniques and Technologies
Intelligent Assistant Systems: Concepts, Techniques and Technologies
Information is becoming the raw material of modern society. That “difference that makes a difference” (Bateson, 1979) is the driving force of modern service industry. Our information spaces have been technologized and their size as well as their complexity increased. Access to information spaces and the capability to use them...
Digital People: From Bionic Humans to Androids
Digital People: From Bionic Humans to Androids
Robots, androids, and bionic people pervade popular culture, from classics like Frankenstein and R.U.R. to modern tales such as The Six Million Dollar Man, The Terminator, and A.I. Our fascination is obvious – and the technology is quickly moving from books and films to real life.

In a lab at MIT, scientists and technicians have created...

Devices of the Soul: Battling for Our Selves in an Age of Machines
Devices of the Soul: Battling for Our Selves in an Age of Machines
"Self-forgetfulness is the reigning temptation of the technological era. This is why we so readily give our assent to the absurd proposition that a computer can add two plus two, despite the obvious fact that it can do nothing of the sort--not if we have in mind anything remotely resembling what we do when we add numbers. In the computer's...
Cutting-Edge Java Game Programming: Everything You Need to Create Interactive Internet Games with Java
Cutting-Edge Java Game Programming: Everything You Need to Create Interactive Internet Games with Java
Teaches you how to write incredible multiuser games for the Internet using the Java programming language. Lists the best Internet resources for game players and programmers. Includes arcade-style game creation tips: game loops, sprites, collision detection, and realistic movement. Details over 10,000 lines of highly optimized, reusable code....
Artificial Mind System: Kernel Memory Approach (Studies in Computational Intelligence)
Artificial Mind System: Kernel Memory Approach (Studies in Computational Intelligence)

This book is written from an engineer's perspective of the mind. "Artificial Mind System" exposes the reader to a broad spectrum of interesting areas in general brain science and mind-oriented studies. In this research monograph a picture of the holistic model of an artificial mind system and its behaviour is drawn, as concretely as...

Expert Service-Oriented Architecture in C#: Using the Web Services Enhancements 2.0
Expert Service-Oriented Architecture in C#: Using the Web Services Enhancements 2.0

SOA (Service Oriented Architecture) is the next big step in evolution for Web services. This book is the first to educate people about SOA, and to introduce them to the technologies that they can use today, prior to the release of Indigo. It will introduce them to a new architecture and will help them realize why Web services are such a big deal...

Lucid Waking: The Answer to the Problem of Consciousness
Lucid Waking: The Answer to the Problem of Consciousness
There is no problem more baffling to the academic world than the problem of consciousness. It’s fair to say that no academic has any clue at all about what consciousness is. In fact, academics have totally confused it with something radically different, namely sentience. The problem that faces the academic world is the insurmountable one...
Pragmatic Ajax: A Web 2.0 Primer
Pragmatic Ajax: A Web 2.0 Primer
This is a book about developing effective web applications. We’re not
going to dance around this issue. Underneath everything else, this
book is about XHTML, JavaScript, CSS, and standards that have been
around for almost a decade now. Not only do we admit this truth,
we embrace it. Just because these standards have been
...
Soundtrack to a Movement: African American Islam, Jazz, and Black Internationalism
Soundtrack to a Movement: African American Islam, Jazz, and Black Internationalism

Explores how jazz helped propel the rise of African American Islam during the era of global Black liberation

Amid the social change and liberation of the civil rights and Black Power movements, the tenor saxophonist Archie Shepp recorded a tribute to Malcolm X’s emancipatory political consciousness.
...

The Gorakhnath Enlightenment : The Path to Om
The Gorakhnath Enlightenment : The Path to Om
The Gorakhnath Enlightenment seeks to explore the teachings and philosophy of Gorakhnath, which form the backbone of yoga and the quest for immortality. While yoga is accessible to all, the path to becoming a true yogi is known only to a few. An esoteric practice, it requires years of learning, dedication, willpower and the thirst for a...
Encyclopedia of Religion, 15 Volume Set
Encyclopedia of Religion, 15 Volume Set

A sacred space is any place recognized for its ability to direct the mind and body to holy matters. The basis for this power varies considerably. Sometimes spaces act like reliquaries—enclosures that mark the deposit of a saint’s remains, or the site of an unusual event such as a vision or manifestation of divine power, or the...

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