Lincoln's humor and personal tales do much to convey the flavor of modern particle physics research. -- Symmetry

The Big Bang, the birth of the universe, was a singular event. All of the matter of the universe was concentrated at a single point, with temperatures so high that even the familiar protons and...

In recent years governments and scientific establishments have been encouraging the development of professional and popular science communication. This book critically examines the origin of this drive to improve communication, and discusses why simply improving scientists' communication skills and understanding of their audiences may not...

Codes have decided the fates of empires, countries, and monarchies throughout recorded history. Mary, Queen of Scots was put to death by her cousin, Queen Elizabeth, for the high crime of treason after spymaster Sir Francis Walsingham cracked the secret code she used to communicate with her conspirators. And thus the course of British history...

Acclaimed science writer James...

The 12^th edition of this popular text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially...

Big software projects regularly crash and burn--just ask the FBI and the IRS, the Pentagon and the FAA, or any decent-size corporation. The...

As the title says this is not a book by Sarah Palin. To be completely honest - this is not Nigel Tomm's book either. It is a drama "Hedda Gabler" by Henrik Ibsen (premiered in 1891) with a difference that the names of the main characters are interchanged with those from Sarah Palin's bio, i.e., Hedda Gabler now is Sarah Palin and...

101 Healing Stories for Kids and Teens...

Teaching children to ‘think’ has now become an acceptable part of educational practice and the benefits of using activities to develop thinking skills are well researched. It is not, however, always possible to fit this into an already congested timetable and, along with drama and other creative subjects, it is often an occasional...