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Click: What Millions of People Are Doing Online and Why it Matters
Click: What Millions of People Are Doing Online and Why it Matters

What time of year do teenage girls search for prom dresses online? How does the quick adoption of technology affect business success (and how is that related to corn farmers in Iowa)? How do time and money affect the gender of visitors to online dating sites? And how is the Internet itself affecting the way we experience the world? In...

Modelling Diesel Combustion (Mechanical Engineering Series)
Modelling Diesel Combustion (Mechanical Engineering Series)

This book is a detailed discussion of the Diesel Combustion phenomena like ignition delay, fuel air mixing, rate of heat release, and emissions of smoke, particulate and nitric oxide. The book enables quantitative evaluation of these important phenomena and parameters. Most importantly, it attempts to model them with constants that are...

Marketing Through Search Optimization, Second Edition: How People Search and How to be found on the web
Marketing Through Search Optimization, Second Edition: How People Search and How to be found on the web
How to use the Web successfully

This book guides readers through proven techniques for achieving and measuring success in search engine marketing (i.e. how to be the top of the rank), along with a review of the most important search engines and directories.

Explains why and how marketers can and must optimize
...
Professional Search Engine Optimization with PHP: A Developer's Guide to SEO
Professional Search Engine Optimization with PHP: A Developer's Guide to SEO
Professional Search Engine Optimization with PHP

Search engine optimization (SEO) is not only the job of the marketing department. It must be considered from a web site's inception and throughout its lifetime by you, the web site developer. Making changes to the architecture of a web site and modifying presentation techniques...

Jess in Action: Java Rule-Based Systems
Jess in Action: Java Rule-Based Systems
A practical handbook for anyone interested in programming rule-based systems and written by the creator of the popular Java rule engine, Jess, this book is structured around a series of large, fully developed practical examples of rule-based programming in Java. After the topic of rule-based systems is introduced, software developers and...
How to Build a Business Rules Engine: Extending Application Functionality through Metadata Engineering
How to Build a Business Rules Engine: Extending Application Functionality through Metadata Engineering
Business rules engines can make organizations more agile by allowing them to manage diverse sets of operating rules, such as many different contracts for goods and services with different clients. For example, business rules engines can contain interfaces that allow users to define business rules to add specific functionality to software...
The Art of the Data Center: A Look Inside the World's Most Innovative and Compelling Computing Environments
The Art of the Data Center: A Look Inside the World's Most Innovative and Compelling Computing Environments

Today, data centers are the beating hearts of the companies they serve. Data centers process billions of Internet transactions every day. It's therefore critical for companies and IT organizations to understand the state-of-the-art in data center design. Narrow aspects - such as cooling, wiring, or power usage - are often the subject of...

Learning SQL on SQL Server 2005
Learning SQL on SQL Server 2005

Anyone who interacts with today's modern databases needs to know SQL (Structured Query Language), the standard language for generating, manipulating, and retrieving database information. In recent years, the dramatic rise in the popularity of relational databases and multi-user databases has fueled a healthy demand for...

Information Extraction: Algorithms and Prospects in a Retrieval Context (The Information Retrieval Series)
Information Extraction: Algorithms and Prospects in a Retrieval Context (The Information Retrieval Series)
Information extraction regards the processes of structuring and combining content that is explicitly stated or implied in one or multiple unstructured information sources. It involves a semantic classification and linking of certain pieces of information and is considered as a light form of content understanding by the machine. Currently, there is...
AI Game Engine Programming (Game Development Series)
AI Game Engine Programming (Game Development Series)

AI Game Engine Programming provides game developers with the tools and wisdom necessary to create modern game AI engines. It takes programmers from theory to actual game development, with usable code frameworks designed to go beyond merely detailing how a technique might be used. In addition, it surveys the capabilities of the different...

Jump-Starting America: How Breakthrough Science Can Revive Economic Growth and the American Dream
Jump-Starting America: How Breakthrough Science Can Revive Economic Growth and the American Dream
The untold story of how America once created the most successful economy the world has ever seen and how we can do it again.

The American economy glitters on the outside, but the reality is quite different. Job opportunities and economic growth are increasingly concentrated in a few crowded coastal enclaves.
...
Joomla! 1.6: A User's Guide: Building a Successful Joomla! Powered Website (3rd Edition)
Joomla! 1.6: A User's Guide: Building a Successful Joomla! Powered Website (3rd Edition)

Joomla is an open source content management system (CMS) that anyone can download for free (see forge.joomla.org/sf/go/projects.joomla/frs). This makes it an ideal choice for small businesses. Don’t let the price tag fool you, though; Joomla is powerful and robust, and more big organizations are choosing to use open source software...

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