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 |  |  Innovate the Future: A Radical New Approach to IT Innovation
A Proven, Step-by-Step Method for Consistently Creating Revolutionary Products, Services, and Processes
When it comes to entering, creating, or dominating markets, disruptive innovation is the most powerful tool you have. Unfortunately, most companies find... |  |  Financing the Future: Market-Based Innovations for Growth
Financial innovation can drive social, economic, and environmental change, transforming ideas into new technologies, industries, and jobs. But when it is misunderstood or mismanaged, the consequences can be severe. In this practical, accessible book, two leading experts explain how sophisticated capital structures can... |
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 |  |  The McGraw-Hill 36-Hour Course: Online Marketing (McGraw-Hill 36-Hour Courses)
The McGraw-Hill 36-Hour Course: Online Marketing is a book
that will teach you about online marketing tools and how to apply
them to support marketing credibility, visibility, and sellability.
This book is written for students, entrepreneurs, marketers, and
professionals—in short, anyone who wants to understand the art
and... |  |  Creating a Winning E-Business
Creating a Winning E-Business, Second Edition provides general business students, graduate students,
continuing education students, executive education seminar participants, and entrepreneurs
with practical ideas on planning and creating an e-business. We assume that readers have
no previous e-business knowledge or experience. This book... |
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 Instant Marketing for Almost Free: Effective, Low-Cost Results in Weeks, Days, or Hours (Quick Start Your Business)
Dr. Benjamin Spock, the noted pediatrician, once told parents,“You know
more than you think you do.”Well, the same holds true for marketing;
actually, it probably holds truer, as you know if you’ve ever had kids.And
if you’ve had the courage, ingenuity, and creativity to start a small business,
or to get... |  |  Accounting for Non-Accountants: The Fast and Easy Way to Learn the Basics
Accounting for Non-Accountants is the perfect accounting guide for anyone who has never taken an accounting class, and has no idea what a balance sheet, income statement, or statement of cash flow is.
Dr. Wayne Label covers it all, in a style that's easy to understand and apply. This guide will help you get your... |  |  |
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