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Blogging to Drive Business: Create and Maintain Valuable Customer Connections
Blogging to Drive Business: Create and Maintain Valuable Customer Connections

Use Blogging to Supercharge Sales, Customer Loyalty, Innovation, and Profits

 

Blogging can help you deepen customer loyalty, reach new customers, gain indispensable feedback, and drive more sales. This no-nonsense guide...

Feedback Amplifiers: Theory and Design
Feedback Amplifiers: Theory and Design

Feedback Amplifiers: Theory and Design deals with feedback and feedback amplifiers. Although this topic has been extensively investigated over the years, theoretically exact and at the same time sufficiently simple and well organized material is not, to the authors' judgement, present today in literature. After describing the fundamental...

Enterprise Software Delivery: Bringing Agility and Efficiency to the Global Software Supply Chain
Enterprise Software Delivery: Bringing Agility and Efficiency to the Global Software Supply Chain

Globalization, rapid technology churn, and massive economic shifts have made it more difficult than ever to deliver high-value enterprise software.

 

In Enterprise Software Delivery, IBM Distinguished Engineer Alan W. Brown guides...

Radar Systems Analysis and Design Using MATLAB
Radar Systems Analysis and Design Using MATLAB

Developed from the author’s graduate-level courses, the first edition of this book filled the need for a comprehensive, self-contained, and hands-on treatment of radar systems analysis and design. It quickly became a bestseller and was widely adopted by many professors. The second edition built on this successful format by...

How We Test Software at Microsoft
How We Test Software at Microsoft
Discover how Microsoft implements and manages the software-testing process company-wide with guidance and insights direct from its test managers. Organizing any testing program the people, processes, and tools can be challenging and resource intensive. Even when the necessary tradeoffs are made, no development team can test every scenario. This...
Reinforced Concrete Designer's Handbook
Reinforced Concrete Designer's Handbook
Since the last edition appeared under the Viewpoint imprint of the Cement and Concrete Association, this Handbook has been in the ownership of two new publishers. I am delighted that it has now joined the catalogue of engineering books published by Spon, one of the most respected names in technical publishing in the world, and that its success is...
Gene Engineering in Endocrinology (Contemporary Endocrinology)
Gene Engineering in Endocrinology (Contemporary Endocrinology)

During the past five to ten years, a variety of tools has been developed in the disciplines of both gene engineering, and molecular and structural biology. Some of these advances have permitted scientists not only to identify and characterize genes, but also to target these genes by disruption, thus eliminating their function in living...

Textpattern Solutions: PHP-Based Content Management Made Easy
Textpattern Solutions: PHP-Based Content Management Made Easy
Textpattern is a powerful, PHP-based content management system that allows you to build pretty much any kind of data-driven website quickly and easily. It is very popular among designers and developers alike, and has an active community of users. Sound good? Well, you're in luckthe book you're holding now shows you how to use every aspect of...
E-business Technology and Strategy: International Conference, CETS 2010, Ottawa, Canada
E-business Technology and Strategy: International Conference, CETS 2010, Ottawa, Canada

The International Conference on E-business Technology & Strategy (CETS) provides a peer-reviewed forum for researchers from across the globe to share contemporary research on developments in the fields of e-business, information technology and business strategy. It seeks to promote effective and vibrant networking among researchers and...

Software Evolution and Feedback: Theory and Practice
Software Evolution and Feedback: Theory and Practice
Evolution of software has long been recognized as one of the most problematic and challenging areas in the field of software engineering, as evidenced by the high, often up to 60-80%, life-cycle costs attributed to this activity over the life of a software system.В  Studies of software evolution are central to the understanding and practice...
A Practical Guide to SysML: The Systems Modeling Language
A Practical Guide to SysML: The Systems Modeling Language
Systems engineering is a multidisciplinary approach for developing solutions to complex problems. The increase in system complexity is demanding more rigorous and formalized systems engineering practices. In response to this demand, along with advancements in computer technology, the practice of systems engineering is...
Multimedia Broadcasting and Multicasting in Mobile Networks
Multimedia Broadcasting and Multicasting in Mobile Networks
Introducing mobile multimedia – the technologies, digital rights management and everything else you need to know for delivering cost efficient multimedia to mobile terminals

Efficiency and cost effectiveness within multimedia delivery is fast becoming a hot topic in wireless communications, with mobile...

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