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The Motor Car: Past, Present and Future (Mechanical Engineering Series)
The Motor Car: Past, Present and Future (Mechanical Engineering Series)

This book is an introduction to automotive engineering, to give freshmen ideas about this technology. The text is subdivided in parts that cover all facets of the automobile, including legal and economic aspects related to industry and products, product configuration and fabrication processes, historic evolution and future developments.

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Generative Leadership: Shaping New Futures for Today's Schools
Generative Leadership: Shaping New Futures for Today's Schools

A new concept of leadership for today's educational needs!

Generative leadership is an innovative approach that taps into an organization's collective intelligence. This accessible resource examines the fundamental elements of generative leadership and provides tools to catalyze organizational...

Nice Teams Finish Last: The Secret to Unleashing Your Team's Maximum Potential
Nice Teams Finish Last: The Secret to Unleashing Your Team's Maximum Potential

Don't rock the boat. Don't make waves. Don't offend anyone. There's a palpable feeling that clouds many team meetings and keeps them from being productive: over-politeness. And while the conflict that naturally exists in most organizations hasn't gone away, it manifests itself in passive aggression, mediocrity, and a...

Barron's Finance & Investment Handbook (5th ed)
Barron's Finance & Investment Handbook (5th ed)
People retiring in the early years of the 21st century, the so-called baby boom generation, have witnessed a revolution in the world of finance and investment during their working years. The forces of globalization assure that their children, now in their earning years, face a future just as dynamic.

Deregulation of the
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Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products
Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products

Create new markets for your innovative offering using the field-proven Maverick Method!

Developing an innovative product that breaks all the rules of the market is the first step to success in today’s economy. Now, how do you get it organizations to purchase it? Selling in a New Market Space reveals the sales...

Big Data Bootcamp: What Managers Need to Know to Profit from the Big Data Revolution
Big Data Bootcamp: What Managers Need to Know to Profit from the Big Data Revolution
 

Investors and technology gurus have called big data one of the most important trends to come along in decades. Big Data Bootcamp explains what big data is and how you can use it in your company to become one of tomorrow’s market leaders. Along the way, it explains the very latest...

Key Concepts in Energy
Key Concepts in Energy

Organized around eight fundamental ideas, Key concepts in energy history explores the discoveries, technologies and new paradigms in the field of energy, and how they have changed the course of history. Complex technical concepts such as the “rebound effect”, “technological hybridization”, “marginal cost...

Digital State: How the Internet is Changing Everything
Digital State: How the Internet is Changing Everything

Digital State comprises sixteen commentaries that each offers an answer to the question: "What is the digital state?" Simon Pont and his panel of experts set out to examine and assess how technology, society and culture are impacted by the digital revolution and consider its future implications. 
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Equipped to Lead:  Managing People, Partners, Processes, and Performance
Equipped to Lead: Managing People, Partners, Processes, and Performance

Unless you manage a hook-and-ladder company, your workday shouldn't be spent putting out fires. Yet leaders often spend most of their time running from crisis to crisis.

In his groundbreaking New York Times bestseller Built to Serve, United Supermarkets CEO Dan Sanders showed how putting profi ts before people...

Servant-Leadership Across Cultures:  Harnessing the Strengths of the World's Most Powerful Management Philosophy
Servant-Leadership Across Cultures: Harnessing the Strengths of the World's Most Powerful Management Philosophy

We are all under new pressure to produce more for less money—and in less time. Ultimately, this cannot be done unless bosses are able to—in service of their organization—bring out the best in their people.

That is the essence of servant-leadership, the management philosophy originally outlined by organizational...

Technology Entrepreneurship: Creating, Capturing, and Protecting Value
Technology Entrepreneurship: Creating, Capturing, and Protecting Value

Recognizing the unique needs of the technology startup, Duening focuses on intellectual property development, funding, and marketing/selling more than other texts in this market. Extensive use of technology examples, case studies, and assignments keeps the book relevant and motivating for engineering students. A full supplements package,...

Everything I Know about Marketing I Learned From Google
Everything I Know about Marketing I Learned From Google

Want Market Share? Google It!

“Google is a once-in-a-generation company. Aaron Goldman has written an essential book that goes beyond telling us how Google became so important to explaining why the revolution it’s leading will affect everyone in media and marketing.”
—Brian Morrissey,
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