MATLAB is a high-level language and environment for numerical computation, visualization, and programming. Using MATLAB, you can analyze data, develop algorithms, and create models and applications. The language, tools, and built-in math functions enable you to explore multiple approaches and reach a solution faster than with spreadsheets or...

Managing Electronic Media recognizes the changes in technology in the global marketplace and the impact these innovations have on media organizations and their integral business practices. It goes beyond the typical media management book by covering media enterprises as large scale businesses that must operate in a...

All data, big or small, starts with algorithms. Algorithms are mathematical equations that determine what we see—based on our likes, dislikes, queries, views, interests, relationships, and more—online. They are, in a sense, the electronic gatekeepers to...

Achieve the return on engagement that you seek with integrated strategies for honing and maintaining online relationships through personal interaction and compelling digital content. You get specific techniques for Web page optimization, credibility-based design, keyword targeting, viral video, content dissemination through RSS feeds, and...

Here’s an innovative shortcut to gaining a more intuitive understanding of both differential and integral calculus. In Calculus Demystified an experienced teacher and author of more than 30 books puts all the math background you need inside and uses practical examples,...

"Dr. Stralser’s book, MBA in a Day is must reading for every physician who is in a management role, anticipates management responsibilities, or functions in a private, solo, or group practice setting. Insights into the fundamentals of management, marketing, personnel management, finance, and...

This text is a single variable real analysis text, designed for the one-year course at the junior, senior, or beginning graduate level. It provides a rigorous and comprehensive treatment of the theoretical concepts of analysis. The book contains most of the topics covered in a text of this nature, but it also includes many...