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The Power of Real-Time Social Media Marketing: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World
The Power of Real-Time Social Media Marketing: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World

Today's Hottest Trends for On-the-Spot Marketing!

"A must read for media and marketers.”
—Alan Cohen, CEO, OMD USA

"What do fish tacos, data storage, and disaster relief all have in common? Each has harnessed the power of marketing that amplifies via the real-time social web....

Privacy Means Profit: Prevent Identity Theft and Secure You and Your Bottom Line
Privacy Means Profit: Prevent Identity Theft and Secure You and Your Bottom Line

Bulletproof your organization against data breach, identity theft, and corporate espionage

In this updated and revised edition of Privacy Means Profit, John Sileo demonstrates how to keep data theft from destroying your bottom line, both personally and professionally. In addition to sharing his gripping tale of losing...

Decision Making and Problem Solving Strategies (Sunday Times Creating Success)
Decision Making and Problem Solving Strategies (Sunday Times Creating Success)

Decision Making and Problem Solving Strategies will help you to master the process of practical thinking that lies behind effective decision making, problem solving and creative thinking.

There are three forms of applied thinking that we all need: decision making, problem solving and creative thinking. These overlap
...
Oracle Primavera Contract Management, BI Version 14
Oracle Primavera Contract Management, BI Version 14

For years there has been a call to have a third-party book available for Oracle Primavera Contract Management (PCM). There are many "how-to" books written for Primavera P3-P6, why not for PCM? The problem with writing a "how-to" book for PCM is that the application can be configured in many different ways to accommodate...

The Best Damn Management Book Ever: 9 Keys to Creating Self-Motivated High Achievers
The Best Damn Management Book Ever: 9 Keys to Creating Self-Motivated High Achievers

Anyone who knows me knows I am a maniacal sports fan. I religiously follow Major League Baseball (San Francisco Giants), NFL football (New York Giants), and NBA basketball (Boston Celtics). My knowledge of useless sports trivia has won me numerous drinks in more bars than I care to remember. I see nothing wrong with Jimmy Fallon’s...

Sales Mastery: The Sales Book Your Competition Doesn't Want You to Read
Sales Mastery: The Sales Book Your Competition Doesn't Want You to Read

Distinguish yourself as a "Sales Master" and win big in business today!

Your personal and professional distinctions are THE precursor to closing the deal. Why? Because most salespeople are not distinctive-all they do is follow one another.

Sales Mastery gives you Chuck Bauer's unique personal...

Podcast Academy: The Business Podcasting Book: Launching, Marketing, and Measuring Your Podcast
Podcast Academy: The Business Podcasting Book: Launching, Marketing, and Measuring Your Podcast

Exclusive Podcast Academy training now available in a book!

Podcast Academy, the leader in audio/video podcast and new media education, brings you their first book, Podcast Academy: The Business Podcasting Book, based on their seminars. Written by industry experts, this book brings you
...

Reflections on Character and Leadership: On the Couch with Manfred Kets de Vries
Reflections on Character and Leadership: On the Couch with Manfred Kets de Vries

Reflections on Character and Leadership is the first of the three books in the Manfred kets de Vries on the Couch series.

Here, Kets de Vries looks at entrepreneurship, the pathology of leadership, and the personality of the leader. The reader will visit the disturbed inner worlds of leaders like Alexander the Great,...

The Princeton Companion to Mathematics
The Princeton Companion to Mathematics

This is a one-of-a-kind reference for anyone with a serious interest in mathematics. Edited by Timothy Gowers, a recipient of the Fields Medal, it presents nearly two hundred entries, written especially for this book by some of the world's leading mathematicians, that introduce basic mathematical tools and vocabulary; trace the...

Start with Why: How Great Leaders Inspire Everyone to Take Action
Start with Why: How Great Leaders Inspire Everyone to Take Action
This book is about a naturally occurring pattern, a way of thinking, acting and communicating that gives some leaders the ability to inspire those around them. Although these "natural-born leaders" may have come into the world with a predisposition to inspire, the ability is not reserved for them exclusively. We can...
Enterprise Software Delivery: Bringing Agility and Efficiency to the Global Software Supply Chain
Enterprise Software Delivery: Bringing Agility and Efficiency to the Global Software Supply Chain

Globalization, rapid technology churn, and massive economic shifts have made it more difficult than ever to deliver high-value enterprise software.

 

In Enterprise Software Delivery, IBM Distinguished Engineer Alan W. Brown guides...

The Project Management Advisor: 18 Major Project Screw-Ups, and How to Cut Them off at the Pass
The Project Management Advisor: 18 Major Project Screw-Ups, and How to Cut Them off at the Pass

This is the eBook version of the printed book.

This is your complete, hands-on guide to saving projects in trouble.

Drawing on 20 years of frontline project management experience, Lonnie Pacelli identifies the 18 most pervasive causes of project failure: their causes, early warning signs, and how to fix them...

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