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Branding For Dummies
Discover how brands are created, managed, differentiated, leveraged, and licensed
Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission,... | | Getting a Job in CG: Real Advice from Reel PeopleGet the Inside Track to Landing an Enviable Job in Computer Graphics
Breaking into the wildly creative and fiery 3D/Effects industry is a tough proposition. With so many talented people competing for each alluring job, it’s imperative that candidates grasp what employers look for and make every attempt to... | | |
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| | Ruby Developer's Guide"Ruby Developer's Guide" discusses the role of Ruby in real-world applications, including the use of databases and XML, the coding of graphical user interfaces (GUIs) by means of different toolkits, communicating with other languages over SOAP/XML-RPC or sockets, and the programming of concurrent and distributed applications. Using... | | Final Cut Express 4 Editing WorkshopGo beyond the mechanics of Final Cut Express 4--learn how to edit with it! More than a button-pushing manual--this workshop give you firsthand experience with the art and technique of editing. You develop a working knowledge with nineteen tutorials that cover each and every essential, including:
* setting up your system and... |
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Digital Photography Bible (Desktop Edition)If a digital camera can do it, you can do it, too...
Good photography is more art than science. You need to know not only the hardware and software, but also how to compose a photo, edit and improve the images you get, and take pictures that achieve your objectives. From choosing a digital camera to taking shots that tell a... | | Web Stores Do-It-Yourself For DummiesAre you excited about opening your Web store, but a little intimidated too? Relax! Web Stores Do-It-Yourself For Dummies is here to guide you step by step through the whole process. You’ll find the easiest and best ways to choose a provider, sign up with payment processors, and open for business in no time.
This... | | Oracle Primavera Contract Management, BI Version 14
For years there has been a call to have a third-party book available for Oracle Primavera Contract Management (PCM). There are many "how-to" books written for Primavera P3-P6, why not for PCM? The problem with writing a "how-to" book for PCM is that the application can be configured in many different ways to accommodate... |
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