Learn IT - Books tags leaders

Gamers at Work: Stories Behind the Games People Play

Apress, 2012

For nearly four decades, video games have captured the imaginations and drawn the ire of people around the world. Actors play them. Rappers promote them. Politicians want to control them. Even baseball legends make them. Video games are a cultural crossroads where business, entertainment, and technology converge.

Sales of...

Web Analytics Action Hero: Using Analysis to Gain Insight and Optimize Your Business

Adobe Press, 2011

This astounding declaration was made by the former PepsiCo executive and Apple CEO John Sculley, the same visionary responsible for ousting Steve Jobs in 1985. While some traditional marketers might still agree with his statement, today most marketing executives recognize data-driven decisions will shape the future of...

Lessons in IT Transformation: Technology Expert to Business Leader

John Wiley & Sons, 2011

Why should I read this book? Be honest—that’s what you are really trying to figure out before you decide to invest the time and money required to read any book. There are thousands of books available on the topic of leadership. Why is this book different, and why should you care? Here are a few answers to your...

Management in India: Grow from an Accidental to a successful manager in the IT & knowledge industry

Packt Publishing, 2012

Reading this wonderful book by Rahul brought back early memories of my career. It was nearly 15 years ago that I became a manager, almost by accident. Back then I had always prided myself in my creativeness and technical ability. I had this wonderful opportunity working for an exciting startup in the Silicon Valley with three other code...

Signal Processing for Remote Sensing

CRC Press, 2007

Signal processing has been playing an increasingly important role in remote sensing, though most remote sensing literatures are concerned with remote sensing images. Many data received by remote sensors such as microwave and geophysical sensors, are signals or waveforms, which can be processed by analog and digital signal...

Malware Forensics Field Guide for Windows Systems: Digital Forensics Field Guides

Syngress Publishing, 2012

Since the publication of Malware Forensics: Investigating and Analyzing Malicious Code in 2008, the number and complexity of programs developed for malicious and illegal purposes has grown substantially. The 2011 Symantec Internet Security Threat Report announced that over 286 million new threats emerged in the past year....

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms

John Wiley & Sons, 2011

When I started HubSpot in June 2006 with my business partner, Dharmesh Shah, our experiences with marketing agencies led us to almost entirely avoid working with them. In fact, we designed our original business model around selling our marketing software directly to end customers, and developed an internal marketing team that would not be...

Wiki at War: Conflict in a Socially Networked World

Texas Instruments, 2011

In 2011, amid the popular uprising against Egyptian president Hosni Mubarak, the government sought in vain to shut down the Internet-based social networks of its people.
WikiLeaks editor-in-chief Julian Assange has been branded “public enemy number one” by some in the United States for posting material on the World Wide...

The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More

John Wiley & Sons, 2012

Advance your B2B marketing plans with proven social media strategies

Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich...

Microsoft Private Cloud Computing

Sybex, 2012

Learn the foundation of cloud computing and how to build your own Microsoft private cloud

Written by a team of expert authors who are MVPs and leaders in their respective fields, this one-of-a-kind book is an essential resource for IT administrators who are responsible for implementing and managing a cloud infrastructure....

Cracking Windows Phone and BlackBerry Native Development: Cross-Platform Mobile Apps Without the Kludge

Apress, 2011

For me, this book has become all about change. In the time that I have been watching the mobile computing marketplace and developing software solutions for it, there has never been a time when there has been a more rapid series of shifts and changes. A good friend of mine tells me that this is because of market consolidation. As of...

Graph Algorithms

Cambridge University Press, 2011

Shimon was a great computer scientist who inspired generations of Israeli stutents and young researchers, including many future leaders of theoretical computer science.

He was a master at creating combinatorial algorithms, constructions, and proofs. He always sought the simplest and most lucid solutions. Because...

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