Learn IT - Books tags mba

Zen Cart: E-commerce Application Development: A step-by-step developer's guide

Packt Publishing, 2008

Zen Cart is a popular open-source PHP/MySQL-based e-commerce solution available under GPL that is designed to put the merchants' and shoppers' requirements first. Not only does Zen Cart offer a very long list of features, but the system is designed with both store owners and web developers in mind. There's no sacrifice of usability or power.

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Semantic Web-Based Information Systems: State-of-the-Art Applications (Advances in Semantic Web and Information Systems, Vol. 1)

Cybertech Publishing, 2006

As a new generation of technologies, frameworks, concepts and practices for information systems emerge, practitioners, academicians, and researchers are in need of a source where they can go to educate themselves on the latest innovations in this area. Semantic Web Information Systems: State-of-the-Art Applications establishes value-added...

The Official Guide for GMAT Review, 12th Edition

John Wiley & Sons, 2009

The Official Guide for GMAT Review, 12th Edition is the only book on the market written by the creators of the GMAT exam. Inside you’ll find more than 800 actual GMAT questions from previous tests with answers and detailed explanations. There’s also a grammar review, math review, actual essay topics, sample responses, and...

At War with the Weather: Managing Large-Scale Risks in a New Era of Catastrophes

MIT Press, 2009

The United States and other nations are facing large-scale risks at an accelerating pace. In 2005, three major hurricanes—Katrina, Rita, and Wilma—made landfall along the U.S. Gulf Coast within an eight-week period. The damage caused by these storms led to insurance reimbursements and federal disaster relief of more than $180...

First Aid for the Emergency Medicine Boards (FIRST AID Specialty Boards)

McGraw-Hill, 2009

An "insider's guide" for success on the Emergency Medicine written board and in-service exams written by residents and junior faculty.

First Aid for the Emergency Medicine Boards presents time-strapped emergency medicine residents (taking annual in-training exams or the end of...

IBM Cognos 8 Planning

Packt Publishing, 2009

Business planning is no longer just about defining goals, identifying critical issues, and then mapping out strategies. In today's dynamic and highly competitive business environment, companies with complex business models want their abstract strategies turned into discrete, executable plans. They want information from the field to reach decision...

E-Banking Management: Issues, Solutions, and Strategies

Information Science Publishing, 2009

"This book will explore issues critical for success in providing e-banking. The aim is to assist organizations in utilising the opportunities offered by this relatively new set of technologies." -Mahmood Shah, University of Central Lancashire, UK"

The provision of services on the Internet has expanded the field...

Entrepreneurship Three Volumes: The Engine of Growth (Praeger Perspectives) (v. 1-3)

Praeger Publishers, 2006

“This three-volume set brings together 32 essays exploring the topic of entrepreneurship. The first volume explores entrepreneurship as a form of human action, examining the influence of various factors on entrepreneurial behavior, including cognition, risk, social capital, institutions, immigration and ethnicity, and gender. The second...

The 30 Day MBA: Learn the Essential Top Business School Concepts, Skills and Language Whilst Keeping Your Job and Your Cash

Kogan Page, 2009

I left the family business, in my case the Army, after a few short years. I hadn’t given much thought to a career before I ‘joined up’ and I followed a similar approach when I left. I found a job in sales and within a year or so was in a very junior management position. The company I worked for was in the vanguard of some new...

How to Buy a House with No (or Little) Money Down, 3rd Edition

John Wiley & Sons, 2001

The Ultimate guide to finding and financing a home

Almost everyone aspires to owning a home, but the reality of coming up with a large enough down payment often stands in the way of making that dream come true. No longer! How to Buy a House with No (or Little) Money Down has helped tens of thousands become homeowners, and now it's your turn!...

Strategic Marketing: In the Customer Driven Organization

John Wiley & Sons, 2003

Marketing is the function within an organization that focuses directly on the customer. Strategic Marketing in the Customer Driven Organization places a unique emphasis on the reason for the existence of the firm -- to provide, communicate and deliver value to the customer. Through the use of many international examples,...

CRM at the Speed of Light, Fourth Edition: Social CRM 2.0 Strategies, Tools, and Techniques for Engaging Your Customers (Unknown Series)

McGraw-Hill, 2009

A social revolution in how we communicate has taken place in recent years. Smartphones, social web tools, and the instant availability of information in an aggregated and organized way provide real-time intelligence to customers, not just the enterprise.

Social CRM is critical to business success in today's hyper-connected environment....

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