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 |  |  Beginning Game Graphics (Premier Press Game Development)In the distant past, almost all great games were born and bred in the back bedroom. Creativity, and sometimes outright wackiness, reigned supreme. Then, not so long ago, the game business began to look a little more like Hollywood each year. If you couldn’t afford a high-end machine with high-end hardware, speak C like a second language, and... |  |  Advertising 2.0: Social Media Marketing in a Web 2.0 WorldEvery day, print and online trade magazines and news sources tout developments in online advertising, branding, and marketing. Seismic shifts in the industry—like major advertisers setting up shop in Second Life and other alternate realities—have forced marketers and advertisers, ready or not, to employ new advertising models. But the... |
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