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The Secrets of Economic Indicators: Hidden Clues to Future Economic Trends and Investment Opportunities (3rd Edition)
The Secrets of Economic Indicators: Hidden Clues to Future Economic Trends and Investment Opportunities (3rd Edition)

For years, investors, business strategists, and policymakers worldwide have turned to one book to help them translate the massive flow of economic data into knowledge for intelligent decision-making. The Wall Street Journal called this book "…the real deal," saying it "miraculously breathes...

The Rough Guide to Las Vegas
The Rough Guide to Las Vegas

"The Rough Guide to Las Vegas" is the definitive guide to the entertainment capital of the world. Whether you're looking for inspiring accommodation or great places to eat, from bargain buffets to the latest gourmet restaurants, you'll find the solution. You can learn where and how to gamble, whether your game's...

Performance Leadership: The Next Practices to Motivate Your People, Align Stakeholders, and Lead Your Industry (Business Books)
Performance Leadership: The Next Practices to Motivate Your People, Align Stakeholders, and Lead Your Industry (Business Books)

Why do so many scorecard projects fail? Why do managers treat information as a source of power to be protected, instead of an asset to be exploited? Clearly there has to be a better way of managing perfomance. After witnessing countless initiatives fail, Oracle thought leader and former Gartner analyst Frank Buytendijk challenges conventional...

Inner Excellence: Achieve Extraordinary Business Success through Mental Toughness
Inner Excellence: Achieve Extraordinary Business Success through Mental Toughness

TRAIN YOUR BRAIN FOR EXTRAORDINARY SUCCESS

Now more than ever, you need a competitive edge to succeed-no matter what your field or profession. This step-by-step training manual from one of North America's top performance coaches taps into the winning mindsets of Olympic stars, professional sports teams, and Navy Seals...

Rework: Change The Way You Work Forever
Rework: Change The Way You Work Forever

From the founders of the trailblazing software company 37signals, here is a different kind of business book - one that explores a new reality. Today, anyone can be in business. Tools that used to be out of reach are now easily accessible. Technology that cost thousands is now just a few pounds or even free. Stuff that was impossible just a...

The Business and Practice of Coaching: Finding Your Niche, Making Money, & Attracting Ideal Clients
The Business and Practice of Coaching: Finding Your Niche, Making Money, & Attracting Ideal Clients

Building a thriving coaching business is a challenge.

An estimated 30,000 coaches have entered the coaching profession during the past five years. Unfortunately, the majority report they are unable to earn a living wage from their coaching services. Competition is high, and the knowledge of how to succeed in the...

The Big Book of Marketing (Marketing/Sales/Adv & Promo)
The Big Book of Marketing (Marketing/Sales/Adv & Promo)

"A real world tool for helping develop effective marketing strategies and plans." -- Dennis Dunlap, Chief Executive Officer, American Marketing Association

"For beginners and professionals in search of answers." -- Stephen Joel Trachtenberg, President Emeritus and University Professor of Public...

How Cool Brands Stay Hot: Branding to Generation Y
How Cool Brands Stay Hot: Branding to Generation Y

Generation Y are the most marketing-savvy and advertising-critical generation ever. Three times the size of Generation X, they have a much bigger impact on society and business. In How Cool Brands Stay Hot, Joeri Van den Bergh and Mattias Behrer address what drives Generation Y as consumers and how marketers can develop the right brand...

Introducing SEO: Your quick-start guide to effective SEO practices
Introducing SEO: Your quick-start guide to effective SEO practices

Use this easy-to-digest brief introduction to leverage search engine optimization (SEO) - an imperative methodology used to improve the visibility of websites using different strategies and techniques.

Using a calculative and practical approach, this book teaches you the techniques, practical implementations, and...

Becoming an Exceptional Executive Coach: Use Your Knowledge, Experience, and Intuition to Help Leaders Excel
Becoming an Exceptional Executive Coach: Use Your Knowledge, Experience, and Intuition to Help Leaders Excel

Coaching is more than simply learning a process and set of skills. Exceptional coaches draw on their professional experience, knowledge of organizationally relevant topics, strong helping skills, coaching-specific competencies, and most important, their ability to use their own intuition in the service of the client. "Becoming an...

Business Expectations: Are You Using Technology to its Fullest?
Business Expectations: Are You Using Technology to its Fullest?

A practical roadmap for developing successful e-business strategic plans

E-Business Expectations provides a critical review of the process of evolving a product or service from prototype to practical technology. Written by renown expert on technology issues, this book provides business executives and managers...

Branding Demystified: Plans to Payoffs (Response Books)
Branding Demystified: Plans to Payoffs (Response Books)

This book aims to dispel the cloud of these peripheral issues and clarify the foundations on which strong brands are built, with a distinct focus on the higher-order connect between the prospects and the brands. With the help of India-based examples and illustrations, the book analyzes why brands have become indispensable in our lives. It...

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