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Handbook of CRM
Handbook of CRM

Customer Relationship Management is a holistic strategic approach to managing customer relationships to increase shareholder value, and this major Handbook of CRM gives complete coverage of the key concepts in this vital field.
It is about achieving a total understanding of the concepts that underlie
...

How to Negotiate Effectively: Improve Your Success Rate; Get the Best Deal; Achieve Win-Win Results (Creating Success)
How to Negotiate Effectively: Improve Your Success Rate; Get the Best Deal; Achieve Win-Win Results (Creating Success)
From bargaining for a lower price to asking for vacation time, negotiating is a skill essential for improved business performance and better business relationships. In this new edition, David Oliver looks at the vital principles of good negotiation.

The text explores the aspects of negotiating, including: tactics and
...
Competitive Intelligence: Gathering, Analysing And Putting It to Work
Competitive Intelligence: Gathering, Analysing And Putting It to Work

Every business manager needs intelligence to find suppliers, mobilize capital, win customers and fend off rivals. Obtaining this is often an unplanned, instinctive process. The manager who has a conscious, systematic approach to acquiring intelligence will be better placed to recognize and seize opportunities whilst safeguarding the...

Project Management
Project Management

Dennis Lock's masterly exposition of the principles and practice of project management has been preeminent in its field for four decades. It was among the very few early books to treat project management holistically, rather than as a collection of separate techniques. It thus explains the entire project management process in great...

Principles of Data Integration
Principles of Data Integration

How do you approach answering queries when your data is stored in multiple databases that were designed independently by different people? This is first comprehensive book on data integration and is written by three of the most respected experts in the field.

This book provides an extensive introduction to the theory and concepts...

Building Engaged Team Performance: Align Your Processes and People to Achieve Game-Changing Business Results
Building Engaged Team Performance: Align Your Processes and People to Achieve Game-Changing Business Results

Harness the Power of Your Most Valuable Resource—Your Workforce!

Process improvement approaches like Six Sigma and Lean Enterprise have worked wonders for countless organizations, but in the drive for true excellence, these approaches are only one important part of the formula.

Building Engaged...

Heterogeneous Computing with OpenCL, Second Edition: Revised OpenCL 1.2 Edition
Heterogeneous Computing with OpenCL, Second Edition: Revised OpenCL 1.2 Edition

Heterogeneous Computing with OpenCL teaches OpenCL and parallel programming for complex systems that may include a variety of device architectures: multi-core CPUs, GPUs, and fully-integrated Accelerated Processing Units (APUs) such as AMD Fusion technology. Designed to work on multiple platforms and with wide industry support, OpenCL...

The Pillars of Computation Theory: State, Encoding, Nondeterminism (Universitext)
The Pillars of Computation Theory: State, Encoding, Nondeterminism (Universitext)

The abstract branch of theoretical computer science known as Computation Theory typically appears in undergraduate academic curricula in a form that obscures both the mathematical concepts that are central to the various components of the theory and the relevance of the theory to the typical student. This regrettable situation is due largely...

Synchronization of Digital Telecommunications Networks
Synchronization of Digital Telecommunications Networks

Network synchronization deals with the distribution of time and frequency across a network of clocks often spread over a wide geographical area. The goal is to align (i.e. synchronize) the time and frequency scales of all clocks, by using the communication capacity of their interconnecting links.

Network synchronization plays a...

The Photography Handbook (Media Practice)
The Photography Handbook (Media Practice)

The Photography Handbook provides an introduction to the principles of photographic practice and theory and offers guidelines for the systematic study of photographic media. It explores the history of lens-based picture making and examines the mediums' characteristics, scope and limitations.

Equipping the reader with a...

Software Development: Case Studies in Java
Software Development: Case Studies in Java

In order to be able to write good software, students will need to be familiar with a range of techniques; good programming practice, experience of problem solving, familiarity with development methodologies, and knowledge of software processes. This book takes a new approach to the teaching of software development. Using a collection of case...

Multicore Programming Using the ParC Language (Undergraduate Topics in Computer Science)
Multicore Programming Using the ParC Language (Undergraduate Topics in Computer Science)

Multicore Programming Using the ParC Language discusses the principles of practical parallel programming using shared memory on multicore machines. It uses a simple yet powerful parallel dialect of C called ParC as the basic programming language. Designed to be used in an introductory course in parallel programming and covering basic...

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