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 The Constant Contact Guide to Email Marketing
The leading email marketing firm shows you how to create high-impact, low-cost campaigns
Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the inbox is a hostile environment. Whether your email is noteworthy—or... | | Marketing Management: Text and Cases
Step-by-step guidelines for successful marketing management!
Designed for college- and graduate-level marketing students, Marketing Management: Text and Cases is also a valuable resource for anyone trying to market a product or service. This volume integrates understandable marketing concepts and techniques with useful... | | Beacon Technologies: The Hitchhiker's Guide to the Beacosystem
Learn the key standardsâiBeacon, Eddystone, Bluetooth 4.0, and AltBeaconâand how they work with other proximity technologies. Then build your understanding of the proximity framework and how to identify and deploy the best solutions for your own business, institutional, or consulting needs.
Proximity technologyâin... |
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Thinking Strategically in Turbulent Times: An Inside View of Strategy Making
An emergent approach to organizational strategy making assumptions that few organizations actually realize the goal of deliberative, top-down strategic planning, and that effective strategy making occurs on a continual basis and is a shared activity of the entire organization. This innovative book provides the first in-depth look at how real... | | Money Machine: The Surprisingly Simple Power of Value Investing
Put your money to work--the smart way.
Overheard a seductive stock tip? Saw a story on a promising new product? Stop chasing quick payoffs that will never pan out. If you want to succeed in the market, start thinking of stocks as money machines.
Investing in the market doesn't have to be reckless... | | Robert B. Parker's Kickback (Spenser)
PI Spenser, knight-errant of the Back Bay, returns in this stellar New York Times–bestselling addition to the iconic series from author Ace Atkins.
What started out as a joke landed seventeen-year-old Dillon Yates in a lockdown juvenile facility in Boston Harbor. When he set up a prank Twitter... |
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| | The Game Plan: Your Guide to Mental Toughness at Work
"Steve Bull is a true expert in his field. Anyone interested in winning will profit from his experience and knowledge."
—Andrew 'Freddie' Flintoff
"Steve Bull’s ideas and techniques will equip anyone in business with a game plan for acquiring the winning edge."
—From the... | | Picker's Pocket Guide - Star Wars Toys: How to Pick Antiques Like A Pro
Use The Force!
Released in 1977, the movie Star Wars: A New Hope changed pop culture forever. The accompanying toys became a global phenomenon and are now toys in the galaxy. H04 ow hot? A Boba Fett action figure or Cloud City Playset in mint condition can be worth thousands of dollars to collectors. Learn... |
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Living With Cancer: A Practical Guide
In this essential guide, Dave Visel draws on expertise hard-won during his wife’s battle with lymphoma. He provides an overview of the varieties of cancer and all the basic types of treatments available. Chapters dispel common myths associated with these treatments... | | Under Attack
The wording "Under Attack" implies a dangerous situation - one that signifies we are currently under assault. In this book, the Celebrity Experts® showcased are in the vanguard of protecting data and sensitive information under threat - the threat of digital information being made available to unscrupulous sources, and at times... | | Data Visualization For Dummies
A straightforward, full-color guide to showcasing data soyour audience can see what you mean, not just read about it
Big data is big news! Every company, industry, not-for-profit,and government agency wants and needs to analyze and leveragedatasets that can quickly become ponderously large. Datavisualization software enables... |
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