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Color Atlas of Human Poisoning and Envenoming
Color Atlas of Human Poisoning and Envenoming
The field of medical toxicology can be simply divided into animal and human poisonings from animal, plant, or man-made sources. Even more precisely, toxinology is the study of poisoning and envenoming by biological organisms, and toxicology is the study of human poisoning from manmade sources. Living organisms, such as animals,...
Motivate Like a CEO:  Communicate Your Strategic Vision and Inspire People to Act! (Business Books)
Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act! (Business Books)

“An exciting read, you won’t want to put Motivate Like a CEO down until you’ve mastered all of its secrets!”
Marshall Goldsmith, New York Times bestselling author of What Got You Here Won’t Get You There

"Motivated leaders are rare, yet everyone seeks to become...

The Fundamentals of Marketing
The Fundamentals of Marketing

This book describes how marketing organizations successfully move from product concept to the creation of a successful brand, and explains the key tools used to develop branding. It introduces selling theories and the principles of consumer behaviour, and documents the creation and development of brands using real-world examples. It goes on...

Inside the SQL Server Query Optimizer
Inside the SQL Server Query Optimizer

The SQL Server Query Optimizer is perceived by many to be a magic black box, transforming SQL queries into high performance execution plans in the blink of an eye through some unknowable process. The truth is that, while the Query Optimizer is indeed the highly-complex result of decades of research, learning how it works its magic is not only...

How Cool Brands Stay Hot: Branding to Generation Y
How Cool Brands Stay Hot: Branding to Generation Y

Generation Y are the most marketing-savvy and advertising-critical generation ever. Three times the size of Generation X, they have a much bigger impact on society and business. In How Cool Brands Stay Hot, Joeri Van den Bergh and Mattias Behrer address what drives Generation Y as consumers and how marketers can develop the right brand...

Building Arduino Projects for the Internet of Things: Experiments with Real-World Applications
Building Arduino Projects for the Internet of Things: Experiments with Real-World Applications

Gain a strong foundation of Arduino-based device development, from which you can go in any direction according to your specific development needs and desires. You'll build Arduino-powered devices for everyday use, and then connect those devices to the Internet. 

You'll be introduced to the building...

Sweet, Savory, and Free: Insanely Delicious Plant-Based Recipes without Any of the Top 8 Food Allergens
Sweet, Savory, and Free: Insanely Delicious Plant-Based Recipes without Any of the Top 8 Food Allergens
Eat Sweet, Savory, and Free with Debbie Adler’s Mouthwatering Plant-Based Recipes, Free of the Top 8 Allergens

In 2013, Debbie Adler’s Sweet Debbie’s Organic Treats: Allergy-Free and Vegan Recipes From the Famous Los Angeles Bakery proved that cooking for those with allergies and food
...
68: Optimizing Hemoglobin Levels and Beyond: Strength for Living and Meaningful Survival
68: Optimizing Hemoglobin Levels and Beyond: Strength for Living and Meaningful Survival
Significant advances in the treatment of patients with cancer have occurred over the last decade, as evidenced by steadily improving cure rates and extended durations of survival. There is often a critical trade-off, however, because more intense cytotoxic regimens may result in increased adverse events, including an...
Linux Server Security: Hack and Defend
Linux Server Security: Hack and Defend

Learn how to attack and defend the world’s most popular web server platform

Linux Server Security: Hack and Defend presents a detailed guide for experienced admins, aspiring hackers and other IT professionals seeking a more advanced understanding of Linux security. Written by a 20-year veteran of Linux server...

Early Blues: The First Stars of Blues Guitar
Early Blues: The First Stars of Blues Guitar

Winner of the 2016 Living Blues Award for Blues Book of the Year

Since the early 1900s, blues and the guitar have traveled side by side. This book tells the story of their pairing from the first reported sightings of blues musicians, to the rise of nationally known stars, to the onset of the Great Depression,
...

Indigenous Pop: Native American Music from Jazz to Hip Hop
Indigenous Pop: Native American Music from Jazz to Hip Hop
Popular music compels, it entertains, and it has the power to attract and move audiences. With that in mind, the editors of Indigenous Pop showcase the contributions of American Indian musicians to popular forms of music, including jazz, blues, country-western, rock and roll, reggae, punk, and hip hop.

From Joe
...
Troubleshooting Java Performance: Detecting Anti-Patterns with Open Source Tools
Troubleshooting Java Performance: Detecting Anti-Patterns with Open Source Tools
With just 30 minutes of troubleshooting, how close can you get to finding the root cause of a Java performance problem? What observability tools would you use? What subsystems would you investigate?

This book is a short curriculum in Java performance tuning for Java server-side developers. It explores one methodical
...
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