If you're ready to take your podcasting passion to the next level, you've picked up the right book. Here's what you need to know to create...

In the aftermath of scandals such as those at Enron and WorldCom, there is a growing suspicion of the corporate world. For this reason it is more important than ever for firms to maintain a good reputation. In Building Reputational Capital, Kevin T. Jackson offers a practical guide to taking the high road--the only path that leads to...

This unintimidating guide will help you start speaking Modern Standard Arabic — beginning today! Whether you're a student, a traveler, or you work in business...

Featuring a collection of newly commissioned essays, edited by two leading scholars, this Handbook surveys the key research findings in the field of English for Specific Purposes (ESP). * Provides a state-of-the-art overview of the origins and evolution, current research, and future directions in ESP * Features newly-commissioned...

It is important that these implementations are...