Learn IT - Books tags tactical

The Million Dollar Sale: How to Get to the Top Decision Makers and Close the Big Sale

McGraw-Hill, 2004

How to reach the real decision makers and close the all-important sale

How do today's most successful sales professionals close multimillion-dollar deals? They do it by teaming up with "Codebreakers"-- sales reps from noncompeting firms already doing millions of dollars of business with target clients.

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Emarketing: The Essential Guide to Digital Marketing (4th Edition)

Quirt, 2011

When we began work on the first edition of “eMarketing” back in 2007, I certainly did not anticipate that we’d be publishing a 4th edition four years later. Witnessing the growth and maturation of the digital marketing industry over the last twelve years has been incredible, but it is the last four years that...

Balanced Scorecards & Operational Dashboards with Microsoft Excel

John Wiley & Sons, 2008

Created in Excel, balanced scorecards enable you to monitor operations and tactics, while operational dashboards is a set of indicators regarding the state of a business metric or process—both features are in high demand for many large organizations. This book serves as the first guide to focus on combining the benefits of balanced...

Compensating the Sales Force: A Practical Guide to Designing Winning Sales Compensation Plans

McGraw-Hill, 2003

Design a sales compensation plan that sends profits soaring

Sales compensation works! It's the most effective tool managers have for motivating the sales force, improving their performance, and increasing profits. Creating a winning compensation plan, however, requires careful analysis, accurate calculation, and a clear...

Cyber Warfare: Techniques, Tactics and Tools for Security Practitioners

Syngress Publishing, 2011

This book is designed to cover the strategic, operational, and tactical aspects of the conflicts in cyberspace today. The perspectives of the two authors balance the viewpoints of what many are calling cyber warfare today. One comes from a commercial background and the other brings the military viewpoint. The book is designed to help...

Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business

McGraw-Hill, 2010

Is your business prepared for the world of ANYWHERE?

“Companies are beginning to conceive, design, develop, and distribute products and services in profoundly new ways…But how to exploit this new connectivity? Read on.”
—From the Foreword by Don Tapscott, bestselling author of Grown Up...

Freedom Fighters (Prima's Official Strategy Guide)

Prima Games, 2003

Freedom Fighters is a game of tactical combat, or what some like to refer as a thinking shooter. Unlike most shooter games, which send a player through an essentially linear course, killing everything in sight, or others that require the player to find special keys or cards to get through a locked door, Freedom Fighters lets the player concentrate...

Multicriteria Scheduling: Theory, Models and Algorithms

Springer, 2006

Scheduling theory first appears in the mid 1950s. Since then the problems
addressed become closer to industrial applications, thus increasing in complexity.
The layout of the shops taken into account are closer and closer to
those met in practice: we encounter shops where the machines are found in
different multiple copies,...

Business Modeling and Data Mining (The Morgan Kaufmann Series in Data Management Systems)

Morgan Kaufmann, 2003

Following a seminar presentation, a member of the audience approached me to follow up on a point I had addressed. He explained that he worked in a bank, and also taught a graduate-level data mining course. He asked if I had any advice about how to turn the business description of a problem into a form that could be answered...

The Basics of Digital Forensics, Second Edition: The Primer for Getting Started in Digital Forensics

Syngress Publishing, 2014

The Basics of Digital Forensics provides a foundation for people new to the digital forensics field. This book teaches you how to conduct examinations by discussing what digital forensics is, the methodologies used, key tactical concepts, and the tools needed to perform examinations. Details on digital forensics for computers,...

Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site

IBM Press, 2005

Effective search engine optimization (SEO) and search engine marketing (SEM) is now crucial to the success of your business. But it's never been more challenging—especially if you're responsible for a large, complex site. Finally, there's a definitive source for reliable information for implementing an effective search engine optimization and...

Oracle Performance Troubleshooting: With Dictionary Internals SQL & Tuning Scripts (Oracle In-Focus series)

Rampant Techpress, 2003

More than ever before, today's Oracle DBA faces a database farm that is growing both in physical size and actual numbers. To keep these databases up and performing at exceptional levels, the database administrator needs more than a cobbled together set of scripts that they use to (hopefully) verify that everything is in order.

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