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| | Art and Science of Leadership (5th Edition)
Nahavandi’s text has an application emphasis with a cross cultural perspective on leadership.
Coverage includes individual differences and traits, power and leadership, using resources effectively, and participative management and teams.
... | | Marketing Management: Text and Cases
Step-by-step guidelines for successful marketing management!
Designed for college- and graduate-level marketing students, Marketing Management: Text and Cases is also a valuable resource for anyone trying to market a product or service. This volume integrates understandable marketing concepts and techniques with useful... |
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