Learn IT - Books tags writing

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

John Wiley & Sons, 2006

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for...

Joomla! 1.5 SEO

Packt Publishing, 2009

Some sites always appear at the top of a search result while others fail to even make it to the top ten. Wouldn't you want to see your site on the first page of any search result? This is not easily feasible if you are depending solely on the marketing guys whom you hire for SEO.

Joomla! SEO will help you to attract more visitors and...

Gene Expression Programming: Mathematical Modeling by an Artificial Intelligence (Studies in Computational Intelligence)

Springer, 2006

The idea for this second edition came from Janusz Kacprzyk on April 29, 2005, who kindly invited me to his new Springer series, Studies in Computational Intelligence. The initial plan was to correct the usual typos and mistakes but leave the book unchanged, as Janusz thought (and I agreed with him) that it was the proper moment...

Managing and Optimizing VMware vSphere Deployments

VMware Press, 2012

In our experience as consultants, VMware vSphere is the most robust virtualization

solution on the market. The technology is proven and the user base is large.

Although the benefits of virtualization using vSphere are many, proper planning is required to gain these benefits from a vSphere...

Tkinter GUI Application Development Blueprints

Packt Publishing, 2015

Master GUI programming in Tkinter as you design, implement, and deliver ten real-world applications from start to finish

About This Book

Conceptualize and build state-of-art GUI applications with Tkinter

Tackle the complexity of just about any size GUI application with a structured and...

VBScript in a Nutshell, 2nd Edition

O'Reilly, 2003

Lightweight yet powerful, VBScript from Microsoft® is used in four main areas: server-side web applications using Active Server Pages (ASP), client-side web scripts using Internet Explorer, code behind Outlook forms, and automating repetitive tasks using Windows Script Host (WSH). VBScript in a Nutshell, Second...

Web Performance Tuning: Speeding Up the Web (O'Reilly Nutshell)

O'Reilly, 1998

When I told people I was writing a book called Web Performance Tuning, the usual response I got was that the title should be "Web Server Performance Tuning." Most people believe that the server is the only part of the Web that you can tune. When you're desperate to improve performance, however, you become much more...

A Manager's Guide To PR Projects: A Practical Approach (LEA's Communication Series)

Lawrence Erlbaum Associates, 2003

A Manager s Guide to PR Projects was conceived, gestated, and produced
out of sheer frustration. Perhaps a more academic approach to this explanation
would be to say that one university professor experienced considerable
difficulty in acquiring appropriate materials to support a pedagogical approach
involving student...

A Tester's Guide to .NET Programming

Apress, 2006

Today’s software testing environment has changed. A common trend we are seeing these days is
advertisements for software developers and testers that look virtually the same. Today, companies
all seem to require software test professionals with in-depth knowledge of programming languages
and with significant database skills....

php architect's Guide to PHP Security|

Marco Tabini, 2005

With the number of security flaws and exploits discovered and released every day constantly on the rise, knowing how to write secure and reliable applications is becoming more and more important every day.

Written by Ilia Alshanetsky, on eo fhte foremost experts on PHP security in the world, php|architect's Guide to PHP Security focuses on...

Dns in Action: A Detailed And Practical Guide to Dns Implementation, Configuration, And Administration

Packt Publishing, 2006

Recently, while driving to my work, I listened to radio as usual. Because of the establishment of the new EU (European Union) domain, there was an interview with a representative of one of the Internet Service Providers. For some time the interview went on, boringly similar to other common radio interviews, but suddenly the presswoman started to...

JavaServer Faces in Action

Manning Publications, 2005

Helping front-end developers, back-end developers, and architects understand how they can get the most out of JavaServer Faces (JSF), this guide to the new official standard for simplifying Java web development explains what JSF is, how it works, and how it relates to other frameworks and technologies like Struts, Servlets, Portlets, JSP, and...

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