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Marketing UnwrappedNobody in business can have escaped the shift towards customer focus. Today's marketer must be the people's champion. Yet to be taken seriously at board level marketing must also be accountable. Alongside inspiration and ideas must come rigour and results. Combining these elements requires integration with, and understanding of, other departments,... | | Professional Team Foundation Server 2012
OVER THE PAST DECADE, Microsoft has been creating development tools that have been designed for
the ever-growing engineering teams of software developers, testers, architects, project managers,
designers, and database administrators. In the Visual Studio 2012 line of products, there are tools for
each team member to use to... | | Leap Motion Development Essentials
Leverage the power of Leap Motion to develop and deploy a fully interactive application
Overview
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Comprehensive and thorough coverage of many SDK features
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Intelligent usage of gesture interfaces
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In-depth, functional examples of API usage explained in detail
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How Cool Brands Stay Hot: Branding to Generation Y
Generation Y (13-29 year olds) are the most marketing savvy and advertising critical generation ever. Three times the size of the previous Generation X, they have a much bigger impact on society and business. But what drives them and how do you develop the right brand strategies to reach this critical generation? How Cool Brands Stay... | | SAP® NetWeaver Portal Technology: The Complete ReferenceYour Hands-on Guide to SAP NetWeaver Portal Technology
Master SAP NetWeaver Portal with the most comprehensive, step-by-step reference available on the entire portal implementation life cycle. Written by SAP architect Rabi Jay, this book provides everything you need to plan, design, install, configure, and administer SAP... | | Cabling Handbook, The (2nd Edition) The Cabling Handbook, Second Edition is a thorough, up-to-the-minute professional's guide to every aspect of LAN and telecommunications cabling, from planning through installation and management. From Category 5 twisted pair and fiber to the latest wireless LAN solutions, it's all here:... |
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