Thirty years ago, Jack Trout and Al Ries published their classic bestseller, Positioning: The Battle for Your Mind—a book that revolutionized the world of marketing. But times have changed. Competition is fiercer. Consumers are savvier. Communications are...

This up-to-date quick reference guide helps the reader through the most popular SAP module. It includes material on SAP ERP Financials, SAP FICO, and SAP R/3. Unlike most books that only provide questions and answers for certification or interview preparation, this book covers fifty common business situations related to ERP Financials/FICO...

Ubuntu is a complete, free operating system that emphasizes community, support, and ease of use without compromising speed, power, or flexibility. It’s Linux for human beings, designed for everyone from computer novices to experts. Ubuntu 10.04 is the latest release—more powerful, more flexible, and friendlier than ever. The...

With more than 400 million active users and growing, it’s hard to ignore the buzz about Facebook. It’s a hot topic these days, and shows no signs of letting up. If you’re ready to get to the bottom of this Internet sensation and find out how to use this social networking phenomenon for yourself,...

Discover how the most trusted approach to statistics today is Simply Powerful. The latest market-leading text from respected authors Anderson/Sweeney/Williams, STATISTICS FOR BUSINESS AND ECONOMICS, 11e, introduces sound statistical methodology within a strong applications setting like no other text. The authors clearly demonstrate how...

A hands-on guide to help your nonprofit build its brand, raise its profile, strengthen impact and develop deeper relationships with donors, volunteers, and other stakeholders. Breakthrough Nonprofit Branding is about the power a constituency-focused, compelling brand can have to revolutionize an organization and the way...

Anything can be measured. This bold assertion is the key to solving many problems in business and life in general. The myth that certain things can't be measured is a significant drain on our nation's economy, public welfare, the environment, and even national security. In fact, the chances are good that some part of your life...

Over the last decade, software product line engineering (SPLE) has emerged as one of the most promising software development paradigms for increasing productivity in IT-related industries. Detailing the various aspects of SPLE implementation in different domains, Applied Software Product Line Engineering documents best...

If you run a business that bills for its time, it’s time you looked into Sage Timeslips and all it can do for you. This practical and friendly guide will help you get to know the Timeslips interface, set up templates for your business,...