You’ve probably heard that “business as usual” is no more. The way that people communicate, market, and sell has changed dramatically since the advent of social media marketing. We’re here to tell you that even though the tools are new and different — and seem to change regularly — you can definitely find...
THIS BOOK IS AN OBVIOUS COMPILATION FROM MANY AUTHORS. When putting together the idea
for this book, we thought of putting a different style of book together from the get-go. Many of the
computer books on the market today are a thorough explanation of a specifi c area of technology
tackled by one or a handful of dedicated authors....
Writing this book has been like discovering RabbitMQ itself—encountering a problem
that needed solving, but not knowing what the solution looked like. Until May
2010, we didn’t even know each other. We both had been active in the RabbitMQ community
for the past two years, but we’d never actually...
In fall 2010 Michael Stephens from Manning contacted me about writing a Scala Book.
I was working for a small virtualization/security startup where I had been learning
Scala and applying it to our codebase. During that first conversation Michael and I discussed
the Scala ecosystem and what kind of a book would best...
I first discovered the secrets of getting along with
people during my career as a fashion and advertising
photographer. Whether it was working with a single
model for a page in Vogue or 400 people aboard a ship to
promote a Norwegian cruise line, it was obvious that for
me photography was more about clicking with people...
Everybody’s talking about cloud services today. It’s one of the hot new buzzwords, but
most of the conversation is about how to develop custom applications in the cloud.
While that is a really important topic, it ignores another very useful attribute of a distributed
cloud: as a great place to build and...
Any organization that has a searchable web site or intranet is sitting on top of hugely valuable and usually under-exploited data: logs that capture what users are searching for, how often each query was searched, and how many results each query retrieved. Search queries are gold: they are real data that show us exactly what users are...
This proven bestseller is fully updated and better than ever!
Now in its fourth edition, Blogging For Dummies is fully updated and more practical than ever for today's bloggers. Whether you're just beginning or are already a full-tilt blogging maven, you'll find the up-to-date information you need in these...
Once upon a time, there was a general manager in a downtown high-rise
who had the final say over all new hires at her location. Although she realized
how critical it was to identify and hire the best and the brightest talent
for her firm, she really didn’t like interviewing all that much. First, she felt
fairly...
For a long time I was fascinated by trying to understand the behavioral, endocrine
and neural mechanisms controlling rat sexual behavior, independently of whether
such an understanding was of any use or not. My favorite afternoon distraction
was to walk over to the lab and see how the experiments were going, and if possible
I...
Why do enterprise systems have complicated search pages, when Google has a single search box that works better? Why struggle with an expense reimbursement system that is not as easy as home accounting software? Although this seems like comparing apples to oranges, as information and communication technologies increasingly reach into every...
Computing isn't simply about hardware or software, or calculation or applications. Computing, writes Paul Rosenbloom, is an exciting and diverse, yet remarkably coherent, scientific enterprise that is highly multidisciplinary yet maintains a unique core of its own. In On Computing, Rosenbloom proposes that computing is a great...
