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Branding Demystified: Plans to Payoffs (Response Books)
This book aims to dispel the cloud of these peripheral issues and clarify the foundations on which strong brands are built, with a distinct focus on the higher-order connect between the prospects and the brands. With the help of India-based examples and illustrations, the book analyzes why brands have become indispensable in our lives. It... | | Robotics Demystified
There's no easier, faster, or more practical way to learn the really tough subjects
McGraw-Hill's Demystified titles are the most efficient, interestingly written, brush-ups you can find. Organized as self-teaching guides, they come complete with key points, background information, questions at the end of each... | | OOP Demystified: A Self-Teaching GuideWant to learn about object-oriented programming quickly and easily? Looking to brush up on modeling, classes, and attributes? Then OOP Demystified is the easy-to-understand, step-by-step guidebook that will help you figure out the ins and outs of object-oriented programming (OOP).
Written for anyone without formal training in... |
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Java Demystified
This book is for everyone who wants to learn the basics of the Java programming language without taking a formal course. This book also serves as a supplemental classroom text. For best results, you should start at the beginning of the book and go straight through.
If you are confident about your basic knowledge of... | | SQL DemystifiedThere’s no easier, faster, or more practical way to learn the really tough subjects
SQL Demystified explains how to use SQL (Structured Query Language)--the ubiquitous programming language for databases. Readers will learn to create database objects, add and retrieve data from a database, and modify... | | Beginning iPhone Development with Swift: Exploring the iOS SDK
The team that brought you the bestselling Beginning iPhone Development, the book that taught the world how to program on the iPhone, is back again for Beginning iPhone Development with Swift.This definitive guide is up to date with Apple's new Swift programming language and the latest and greatest iOS 8 SDK, and Xcode... |
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VLSI Circuit Design Methodology Demystified: A Conceptual TaxonomyThis book was written to arm engineers qualified and knowledgeable in the area of VLSI circuits with the essential knowledge they need to get into this exciting field and to help those already in it achieve a higher level of proficiency. Few people truly understand how a large chip is developed, but an understanding of the whole process is... | | Personal Computing DemystifiedWelcome to the personal computing adventure—and it is an adventure. You might be surprised to learn that few people, even the word wizards who write dictionaries and encyclopedias, attempt to define personal computing. It’s one of the phrases we just accept, thinking it has something to do with personal computers (PCs).And, it does.... | | Project Management DemystifiedLearn Project Management on time and under budget! "Project Management Demystified" is valuable for both the novice project manager and the experienced. For the novice, it is a great way to understand PM basics in an easy-to-understand and practical way. Personalized stories demonstrate both what to do and what not to do. Experienced... |
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