Aimed at students of change management, strategy and organisational change as part of undergraduate, MBA and MA programmes. Thoroughly revised and updated to reflect modern research, this edition explores the concept and practice of change within the broader context of the history, literature and theories of management. The main approaches on...

Building Engaged...

A hands-on guide to help your nonprofit build its brand, raise its profile, strengthen impact and develop deeper relationships with donors, volunteers, and other stakeholders. Breakthrough Nonprofit Branding is about the power a constituency-focused, compelling brand can have to revolutionize an organization and the way...

Design Thinking for Entrepreneurs and Small Businesses: Putting the Power of Design to Work is the first book on the subject for smaller businesses.

Until now, design thinking—a methodology for solving business problems and identifying opportunities—has been the playground for companies with big budgets,...

The book consists of a set of business scenarios and corresponding solution critiques. Each "use case" chapter is made up of a problem description, assessment of implementation options, and the selection of the ideal solution candidate. We then construct the solution using the chosen Microsoft technology. This book is for...

Web Services, Service-Oriented Architectures, and Cloud Computing is a jargon-free, highly illustrated explanation of how to leverage the rapidly multiplying services available on the Internet. The future of business will depend on software agents, mobile devices, public and private clouds, big data, and other highly connected...

Power electronics, which is a rapidly growing area in terms of research and applications, uses modern electronics technology to convert electric power from one form to another, such as ac-dc, dc-dc, dc-ac, and ac-ac with a variable output magnitude and frequency. It has many applications in our every day life such as air-conditioners,...

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This book breaks new ground in providing a...

There has been immense worldwide excitement about the potential of Bottom of the Pyramid (BoP) businesses to help impoverished societies escape poverty. Unfortunately, many BoP firms are locked in a "survival trap" that keeps them small, inefficient, and unprofitable. Now, Eric Kacou identifies breakthrough...

This book takes you on a journey through the brain, its function and its impact on leadership. The young business field of neuroleadership is founded on the belief that understanding the brain can give leaders new and powerful insights into human behaviour and how to effectively tap into that knowledge to generate better returns in business....