Savvy marketers are always searching for new ways to attract and keep online customers. Google’s array of online tools plus the techniques and tips in this expert guide help you unlock the mystery of doing business in the digital...

This is the industry’s most comprehensive and useful guide to SQL Server 2008 and 2008 R2. It presents start-to-finish coverage of SQL Server’s core database server and management capabilities, plus complete introductions to Integration, Reporting, and Analysis Services, application development, and much...

"A truly easy, unique, and enjoyable read! Rob has done it once again to teach us in the funniest way possible how not to make the most common trading mistakes. If you are tired of reading how-to books, this is perfect for you. I highly recommend this book to all traders....

Winner, 2009 Sally Hacker Prize given by the Society for the History of Technology (SHOT). and Choice Outstanding Academic Title, 2006

Technology matters, writes David Nye, because it is inseparable from being human. We have used tools for more than 100,000 years, and their central purpose has not always been to...

*The classic reference, with over 25,000 copies in print, has been massively expanded and thoroughly updated to include state-of-the-art methods and 400+ all-new full color images!

At ILM, compositing is one of the most important tools we use. If you want to learn more, this excellent 2nd-edition is detailed with hundreds of...

Advanced .NET Debugging is the first focused, pragmatic guide to tracking down today’s most complex and challenging .NET application bugs. It is the...

The idea that some day robots may have emotions has captured the imagination of many and has been dramatized by robots and androids in such famous movies as 2001 Space Odyssey's HAL or Star Trek's Data. By contrast, the editors of this book have assembled a panel of experts in neuroscience and artificial intelligence who have dared to...

How to Do Everything: MacBook strongly emphasizes the portability and other unique features of the laptop versions of the Mac, examining ports and jacks, discussing user accounts and privacy, managing multiple network connections,...

Using Silverlight 4, you can build richer and more powerful applications than ever before, and deploy them seamlessly in browsers, on desktop...

There was never such a thing as true freedom of speech. In order to speak freely you had to have access to a printing press, a newspaper, a radio or a TV station. And everywhere you had to get past the editors. Only an elite ever did - the articulate and well-behaved representatives of ordinary people. But those ordinary people hardly, if...

Environments needing information technology and management skills combined often find that strategic information and intelligence is not always readily available. How to scan management environments for relevant information and then make sense of the information remains a challenge. Managing Strategic Intelligence: Techniques and Technologies...

`In her pioneering book Platform Leadership (with Michael Cusumano), Gawer gave us the strategy of building coalitions of customers, suppliers, and complementors. Now, she brings together a number of the leading researchers in the area of platform strategy to give us a book that will be a key reference for both practitioners and...