This text is a single variable real analysis text, designed for the one-year course at the junior, senior, or beginning graduate level. It provides a rigorous and comprehensive treatment of the theoretical concepts of analysis. The book contains most of the topics covered in a text of this nature, but it also includes many...

If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and multimedia to systematically enhance consumer engagement and conversion rates. In Content Marketing, world-renowned digital content expert Rebecca Lieb offers all...

The media now regularly feature breakthroughs on the influence of prenatal hormones on the brain and behavior, for instance the link to financial performance or risk management. Based on these findings and their own experiments, the authors present the Hormonal Quotient (HQ) as a scientific, holistic and reliable career management and...

Your freemium product generates vast volumes of data, but using that data to maximize conversion, boost...

This book provides a new generation of research in which scholars are investigating mental health and human development as not merely the absence of illness or dysfunction, but also the presence of subjective well-being. Subjective well-being is a fundamental facet of the quality of life. The quality of an individual’s life can be...

Security professionals need all the tools at their disposal to increase their visibility in order to prevent security breaches and attacks. This careful guide explores two of the most powerful ? data analysis and visualization. You'll soon understand how to...

Who's the real branding expert: the agency or the brand? Each has a different approach to what brand building's really all about and the methods needed to generate consumer loyalty. Each approaches brand building strategies from a different angle - a different perspective - and without understanding both points of view, the picture is...

People who know how to influence others in the office enjoy a greater measure of control over their work lives and advance their careers more rapidly than others. But what many don't know is that the mysterious quality known as influence can be learned and developed by anyone. Readers will discover how to develop the most important...

Stop pushing your message out and start pulling your customers in

Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo,...

Laser velocimetry is an optical technique for velocity measurements; it is based on light scattering by...