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Advanced Negotiation Techniques
Advanced Negotiation Techniques

Advanced Negotiation Techniques provides a wealth of material in a winning combination of practical experience and good research to give you a series of tools, techniques, and real-life examples to help you achieve your negotiation...

Models of Proposal Planning & Writing
Models of Proposal Planning & Writing

Grantseeking has become an increasingly competitive process. Beginning grantwriters sometimes assemble a collection of facts and present that information to grantmakers, hoping to receive support. However, sponsors rarely award grant funding just because a grantseeker supports a specific cause or works for a specific organization....

The Employer Bill of Rights: A Manager's Guide to Workplace Law
The Employer Bill of Rights: A Manager's Guide to Workplace Law

Any employee can sue any employer at any time, and for just about any reason. There is no such thing as a bulletproof personnel decision. It’s no wonder businesses fear lawsuits from employees—they are costly in terms of time, money, and distraction.  

But fear not. The Employer Bill of Rights: A...

Selective Sentinel Lymphadenectomy for Human Solid Cancer (Cancer Treatment and Research)
Selective Sentinel Lymphadenectomy for Human Solid Cancer (Cancer Treatment and Research)
Lymph node (LN) status is the most important prognostic indicator for the clinical outcome of patients in human solid cancer. Recent developments in sentinel lymph node (SLN) concept and technology have resulted in the application of this revolutionary approach to determine if cancer has metastasized to the regional nodal basin....
Grouped: How small groups of friends are the key to influence on the social web (Voices That Matter)
Grouped: How small groups of friends are the key to influence on the social web (Voices That Matter)

The web is undergoing a fundamental change. It is moving away from its current structure of documents and pages linked together, and towards a new structure that is built around people. This is a profound change that will affect how we create business strategy, design, marketing, and advertising. The reason for this shift is simple. For tens...

Sensory Marketing
Sensory Marketing
This book has its origins in our shared interest in sensory marketing. It began in June 2006 with an idea for a research project at the Baltic Business School (BBS) at Kalmar University, Sweden. It was obvious to us that most marketers had long overlooked the signifi cance of the human senses in...
Decompiling Java
Decompiling Java
WHEN COREL BOUGHT WordPerfect for almost $200 million from the Novell Corporation in the mid 1990s, nobody would have thought that in a matter of months they would have been giving away the source code free. However, when Corel ported WordPerfect to Java and released it as a beta product, a simple program called Mocha1 could...
The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions
The 7 Triggers to Yes: The New Science Behind Influencing People's Decisions

Introducing 7 scientifically proven ways to masterfully apply the skill of persuasion and get the results you want

Everybody knows that the best way to persuade people to reach the “Yes” response is by using logic and reason, right? Wrong. According to the latest research in neuroscience, most people...

Digital Video and Audio Broadcasting Technology: A Practical Engineering Guide (Signals and Communication Technology)
Digital Video and Audio Broadcasting Technology: A Practical Engineering Guide (Signals and Communication Technology)

"Digital Video and Audio Broadcasting Technology – A Practical Engineering Guide" deals with all the most important digital television, sound radio and multimedia standards such as MPEG, DVB, DVD, DAB, ATSC, T-DMB, DMB-T, DRM and ISDB-T. The book provides an in-depth look at these subjects in terms of practical experience. In...

Principles and Practice of Pharmaceutical Medicine
Principles and Practice of Pharmaceutical Medicine
Since the first edition of this book, pharmaceutical medicine has only become more diverse and has also become widely accepted as a recognized medical specialty, for example, with its first graduates of specialist training in the United Kingdom, to add to those of Switzerland, and Mexico. This has been accompanied by pharmaceutical...
Genes, Development and Cancer: The Life and Work of Edward B. Lewis
Genes, Development and Cancer: The Life and Work of Edward B. Lewis
While Edward B. (‘Ed’) Lewis is famous for his contributions to genetics and developmental biology, few have read his research papers. One reason for this is availability, many having been published in obscure journals or as book chapters. A second is because his papers in those fields are very difficult to read. The...
Decompiling Android
Decompiling Android

Decompiling Android looks at the the reason why Android apps can be decompiled to recover their source code, what it means to Android developers and how you can protect your code from prying eyes. This is also a good way to see how good and bad Android apps are constructed and how to learn from them in building your own apps.

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