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Modern Embedded Computing: Designing Connected, Pervasive, Media-Rich Systems
Modern Embedded Computing: Designing Connected, Pervasive, Media-Rich Systems

Modern embedded systems are used for connected, media-rich, and highly integrated handheld devices such as mobile phones, digital cameras, and MP3 players. All of these embedded systems require networking, graphic user interfaces, and integration with PCs, as opposed to traditional embedded processors that can perform only limited functions...

The Psychology of Food Choice (Frontiers in Nutritional Science)
The Psychology of Food Choice (Frontiers in Nutritional Science)
We all eat foods every day and in Western societies we are confronted with a vast array of different types of foods with different prices, offering different sensory experiences and of varying composition in terms of nutritional components. Although the proportion of income spent on food has declined, food nevertheless remains...
Services Marketing: Managing the Service Value Chain
Services Marketing: Managing the Service Value Chain
zIn both business and practice, services have become the most discussed goods category. Today, many services markets are extremely dynamic, for several reasons. The banking and airlines industries are heavily affected by the movement towards globalisation, for example. A second group of service industries are being liberalised,...
Inside Microsoft Dynamics AX 2012
Inside Microsoft Dynamics AX 2012
Microsoft Dynamics AX 2012 represents a new generation of enterprise resource planning (ERP) software. With over 1,000 new features and prebuilt industry capabilities for manufacturing, distribution, services, retail, and public sector, Microsoft Dynamics AX 2012 provides a robust platform for developers to...
Services Marketing: Concepts, Strategies, & Cases
Services Marketing: Concepts, Strategies, & Cases

Hoffman and Bateson's SERVICES MARKETING: CONCEPTS, STRATEGIES, AND CASES examines the use of services marketing as a competitive tool from a uniquely broad perspective. The book explores services marketing not only as an essential focus for service firms, but also as a source of competitive advantage for companies that market tangible...

Beginning iOS 3D Unreal Games Development (Beginning Apress)
Beginning iOS 3D Unreal Games Development (Beginning Apress)
The release of the Unreal Development Kit is really the first time a powerful 3D commercial game engine has been available to the masses of ordinary people for free. The underlying technology has been used for numerous high-quality commercial triple-A games that you see in the retail stores in the United States and around the...
Innovative Tools for Business Coalitions in B2B Applications
Innovative Tools for Business Coalitions in B2B Applications

One of the most debated consequences regarding the increased availability and use of information and communication technologies (ICTs), especially since the early 1990s, have been their impact on economic growth. Generally speaking, ICT can serve to reduce transaction costs at all levels of a commercial transaction. With the emergence...

Agile Testing: A Practical Guide for Testers and Agile Teams
Agile Testing: A Practical Guide for Testers and Agile Teams

We were early adopters of Extreme Programming (XP), testing on XP teams that weren’t at all sure where testers or their brand of testing fit in. At the time, there wasn’t much in the agile (which wasn’t called agile yet) literature about acceptance testing, or how professional testers might contribute. We learned not...

Hacking exposed web applications, 3rd Edition
Hacking exposed web applications, 3rd Edition

There is no escaping the reality that businesses live on the Web today. From banks to bookstores, from auctions to games, the Web is the place where most businesses ply their trade. For consumers, the Web has become the place where they do the majority of their business as well. For example, nearly 50 percent of all retail music sales in the...

Electronic Devices and Amplifier Circuits Applications
Electronic Devices and Amplifier Circuits Applications
This book is an undergraduate level textbook presenting a thorough discussion of state-of-the art electronic devices. It is self-contained; it begins with an introduction to solid state semiconductor devices. The prerequisites for this text are first year calculus and physics, and a two-semester course in circuit analysis including...
Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites
Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites

Social Location Marketing

 

Breakthrough social location marketing techniques for promoting your service, product, or venue!

 

Social Location Marketing offers...

ActiveMQ in Action
ActiveMQ in Action

To this day, enterprise message queuing is a concept that is not well understood by most software developers. Commercial message-oriented middleware (MOM) did not help to encourage adoption of the process; most of the MOMs on the market were closed source, were costly to buy and support, and required trained system administrators for...

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