One of the most debated consequences regarding the increased availability and use of information and communication technologies (ICTs), especially since the early 1990s, have been their impact on economic growth. Generally speaking, ICT can serve to reduce transaction costs at all levels of a commercial transaction. With the emergence...

Social Location Marketing offers...

To this day, enterprise message queuing is a concept that is not well understood by most software developers. Commercial message-oriented middleware (MOM) did not help to encourage adoption of the process; most of the MOMs on the market were closed source, were costly to buy and support, and required trained system administrators for...

Modern embedded systems are used for connected, media-rich, and highly integrated handheld devices such as mobile phones, digital cameras, and MP3 players. All of these embedded systems require networking, graphic user interfaces, and integration with PCs, as opposed to traditional embedded processors that can perform only limited functions...

Hoffman and Bateson's SERVICES MARKETING: CONCEPTS, STRATEGIES, AND CASES examines the use of services marketing as a competitive tool from a uniquely broad perspective. The book explores services marketing not only as an essential focus for service firms, but also as a source of competitive advantage for companies that market tangible...

The first edition of Ralph Kimball's The Data Warehouse Toolkit introduced the industry to dimensional modeling, and now his books are considered the most authoritative...