Health care has become one of India's fastest growing sectors in the past decade. A multitude of private players have entered this market, combining to offer high-quality health care and service in world-class hospitals and nursing homes all over India. It has been recognised that a professional approach to hospital administration and...

Splunk is a data collection, indexing, and visualization engine for operational intelligence. It's a powerful and versatile search and analysis engine that lets you investigate, troubleshoot, monitor, alert, and report on everything that's happening in your entire IT infrastructure from one location in real time. Splunk collects,...

As a relatively young, applied discipline, one major challenge for marketing has been to build its own distinct body of theory. One problem for teachers of the subject is that many students find books on marketing theory dense and difficult to follow. Most are written for academics and researchers, not for undergraduates and taught...

Remote studies allow you to recruit subjects quickly, cheaply, and immediately, and give you the opportunity to observe users as they behave naturally in their on environment. In Remote Research, Nate Bolt and Tony Tulathimutte teach you how to design and conduct remote research studies, top to bottom, with little more than a phone and a...

To capture...

The Encyclopedia of World Poverty provides extensive and current information, as well as insight into the contemporary debate on poverty. The three volumes of this state-of-the-art Encyclopedia contain over 800 original articles written by more than 125 renowned scholars. The entries contributing to this work explore poverty in various...

2008 Best Reference, Library Journal

“The impact of global warming is rapidly evolving. This valuable resource provides an excellent historical overview and framework of this topic and serves as a general resource for geography, oceanography, biology, climatology, history, and many other...

"With a strong interdisciplinary approach to a subject that does not lend itself easily to the reference format, this work may not seem to support directly academic programs beyond general research, but it is a more thorough and up-to-date treatment than Taylor and Francis’s 1994 Encyclopedia of...

Professor Malcolm Tight, Lancaster University, UK

How to get your Ph.D is an original study guide aimed at prospective and current postgraduate students, covering the process of...