What is ‘design creativity’? It is impossible to answer this question without considering why human beings can – and do – ‘design’. Design creativity is instrumental in not only addressing social problems faced across the world,  but also evoking an innate appreciation for beauty and a sense of...

Do you think that only experts with a deep understanding of the inner workings of ASP.NET, SQL Server, and IIS can improve a website's performance? Think again - because this book tosses that notion out of the window. It will help you resolve every web developer's nightmare - a slow website - with angry managers looking over your...

When I was 10 years old, I purchased an introductory electronics book at a local pharmacy. I cherished this book because I knew it contained marvelous and fascinating knowledge about electronics—an awesome, mysterious, and exciting field that was to become the literal foundation of the next step in human progress. Unfortunately, after...

One study after the next shows that most employees are unhappy with their jobs and that less than a third actively engage with their work. That means that two out of every three are merely putting in their time, rather than maximizing productivity and attaining satisfaction. One could argue that such a malaise is the symptom of an unhealthy...

The main purpose of the book is to provide insight into an area that humans often take for granted. There are wonderful and exciting stories of organisms using chemical signals as a basis of a sophisticated communication system. In many instances, chemical signals can provide more detailed and accurate information than any other mode of...

Developmental biology is the study of the mechanisms of development, differentiation, and growth in animals and plants at the molecular, cellular, and genetic...