The McGraw-Hill 36-Hour Course: Online Marketing is a book
that will teach you about online marketing tools and how to apply
them to support marketing credibility, visibility, and sellability.
This book is written for students, entrepreneurs, marketers, and
professionals—in short, anyone who wants to understand the art
and...
During the 1980's the flat relational model (relational model), which was initiated by
Codd in 1970, gained immense popularity and acceptance in the market place. One of
the main reasons for this success is that the relational model provides physical data
independences i.e. changing the physical organization of the database does not...
WELCOME TO THE FOURTH EDITION OF C++ Programming: Program Design Including Data
Structures. Designed for a two semester (CS1 and CS2) C++ course, this text will provide a breath
of fresh air to you and your students. The CS1 and CS2 courses serve as the cornerstone of the
Computer Science curriculum. My primary goal is to motivate and...
Welcome to Java Programming: From Problem Analysis to Program Design, Fifth Edition.
Designed for a first Computer Science (CS1) Java course, this text will provide a breath of
fresh air to you and your students. The CS1 course serves as the cornerstone of the Computer
Science curriculum. My primary goal is to motivate and excite all...
Addressing the diminished understanding of the value of security on the executive side and a lack of good business processes on the security side, Security Strategy: From Requirements to Reality explains how to select, develop, and deploy the security strategy best suited to your organization. It clarifies the purpose and...
The modern world offers lots of readily available online resources for learning. Wikipedia,
Google, news sources, millions of Web sites and blogs, even YouTube, offer access to
information in nearly any subject that triggers your curiosity and interest. Nonetheless, I
continue to believe that for deep understanding of something, nothing...
In The Art and Science of Java, Stanford professor and well-known leader in Computer Science Education Eric Roberts emphasizes the reader-friendly exposition that led to the success of The Art and Science of C. By following the recommendations of the Association of Computing Machinery’s Java Task Force, this first edition...
Print designers work in images, shapes, and color: not code. The last thing many of them want to do is to translate their work into mono-spaced tags and numbers, divs and ids. But print designers can't ignore the web and producing a design for the web has become a common part of a complete graphics package. And,...
Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and...
Every year ESWC brings together researchers and practitioners dealing with
different aspects of semantic technologies. Following a successful re-launch in
2010 as a multi-track conference, the 8th Extended Semantic Web Conference
built on the success of the ESWC conference series initiated in 2004. Through its
extended concept this...
Most students entering college have already had years of exposure to computers
and other digital technologies. Elementary and high school students use computers
to write papers, create presentations, communicate with each other, conduct
research, and entertain themselves. Cell phones, digital cameras, and iPods
are standard equipment...
The third edition of this text contains key improvements and changes that continue to
provide instructors and students with the best information technology auditing text
available. This edition has been reorganized and expanded to address the internal control
and audit issues mandated by Sarbanes-Oxley legislation. The third edition...
