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Mastering Scientific and Medical Writing: A Self-help Guide
Mastering Scientific and Medical Writing: A Self-help Guide
You may ask why anyone would want to write yet another book about scientific writing. There are many books on the subject, some more useful than others, and the abundance of literature on this topic may confuse rather than guide.

I felt that this book was necessary for several reasons. During the past years, I
...
Six Rules for Brand Revitalization: Learn How Companies Like McDonald' Can Re-Energize Their Brands
Six Rules for Brand Revitalization: Learn How Companies Like McDonald' Can Re-Energize Their Brands

Are you responsible for reinvigorating your brand to achieve enduring profitable growth? Or for keeping your still-strong brand from fading in relevance and value? This extraordinary book teaches the invaluable lessons of one of the most successful brand revitalization projects in business history: the reinvigoration of...

Clear Leadership: Sustaining Real Collaboration and Partnership at Work
Clear Leadership: Sustaining Real Collaboration and Partnership at Work
All over the world we are witnessing a revolution in organizing. Just as the industrial revolution created its new form of organization (bureaucracy), the information revolution is creating its own new form of organization. We are moving from command and control to collaboration, from organizing based on a few leaders telling...
Operations Excellence: Smart Solutions for Business Success (International Management Knowledge)
Operations Excellence: Smart Solutions for Business Success (International Management Knowledge)
Achieving operative excellence is an important endeavor for all companies – it is the golden path that leads to increased value over the long term.

By applying operative levers systematically and managing them correctly, companies are doing everything in their power to ensure that
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Grammar to Go: How It Works and How To Use It
Grammar to Go: How It Works and How To Use It
Perhaps the most gratifying part of creating a third edition of Grammar to Go is knowing that so many instructors, both in the United States and abroad, have been using our pedagogy with great success. Most of the revisions made between the first edition and the second involved the reorganization of the text, especially the...
Leadership Without Excuses: How to Create Accountability and High-Performance (Instead of Just Talking About It)
Leadership Without Excuses: How to Create Accountability and High-Performance (Instead of Just Talking About It)

IT’S TIME FOR YOU TO INCREASE EMPLOYEE ACCOUNTABILITY—NO EXCUSES!

“Very engaging! Grimshaw and Baron provide practical coaching points on how to translate leadership intentions into results.”
DAVE HILFMAN, SENIOR VICE PRESIDENT, CONTINENTAL AIRLINES

“A timely collection...

Integrating Employee Health: A Model Program for NASA
Integrating Employee Health: A Model Program for NASA
The American workforce is changing, creating new challenges for employers to provide occupational health services to meet the needs of employees. First, a shift from manufacturing to services, knowledgecentered, and mobile work has changed the focus of occupational health from physical injury and exposure-related illness...
Image Processing in Radiology: Current Applications (Medical Radiology / Diagnostic Imaging)
Image Processing in Radiology: Current Applications (Medical Radiology / Diagnostic Imaging)
Computer applications for image processing in radiological imaging have matured over the past decade and are now considered an indispensable tool for extracting maximal information from the enormous amount of data obtained with the new cross-sectional techniques such as ultrasound, computed tomography and magnetic resonance...
Develop Your Leadership Skills (Sunday Times Creating Success)
Develop Your Leadership Skills (Sunday Times Creating Success)
Leadership skills have now been universally recognised as a key ingredient – some would say the key ingredient – in management. A good manager is now by definition a leader. Equally, a good leader will also be a manager.

But how do you become such a leader? Is it possible to develop your own
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Cloud and Virtual Data Storage Networking
Cloud and Virtual Data Storage Networking
Since I wrote The Green and Virtual Data Center (CRC Press, 2009), I have had the opportunity to meet and speak with thousands of information technology (IT) professionals around the world, both in person and virtually via different venues. Even as that last book was being printed, the ideas to be found in this new book were coming...
6 Secrets to Startup Success: How to Turn Your Entrepreneurial Passion into a Thriving Business
6 Secrets to Startup Success: How to Turn Your Entrepreneurial Passion into a Thriving Business
You have always dreamed of skydiving, imagining yourself in a free fall, high above the earth, parachute ready to open with the pull of a rip cord.

One day you decide to give it a try. You drive to the local airport and quickly spot the skydiving center at the edge of a wide airfield, far across a parking lot
...
Startup: An Insider's Guide to Launching and Running a Business
Startup: An Insider's Guide to Launching and Running a Business

“If I was going to start a new business today I would be sure to study and pay close attention to Kevin Ready’s new book, Startup. His wisdom, experience, and his self-effacing and honest writing make this a real gem for aspiring entrepreneurs and business people of all kinds.”
—Bob Beaudine,
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