Possible applications in...

Step-by-step guidelines for successful marketing management!

Designed for college- and graduate-level marketing students, Marketing Management: Text and Cases is also a valuable resource for anyone trying to market a product or service. This volume integrates understandable marketing concepts and techniques with useful...

Why write yet another introductory Java book? The answer is simple; I was unable to find a suitable textbook for teaching introductory Java programming. This is for three main reasons. First, every Java textbook I looked at, or taught from, was too tedious to read. I could not justify asking my students to read something that I was incapable...

This comprehensive and self-contained textbook presents an accessible overview of the state of the art of multivariate algorithmics and complexity. Increasingly, multivariate algorithmics is having significant practical impact in many application domains, with even more developments on the horizon. The text describes how the multivariate...

E-ffective Writing for E-Learning Environments integrates research and practice in user-centered design and learning design for instructors in post-secondary institutions and learning organizations who are developing e-learning resources. The book is intended as a development guide for experts in areas other than instructional or...

• New Companion Guide format complements the online curriculum with insight and instruction from Academy instructors
• A portable reference that supports all the topics in the new...

The number of students aswell as colleagues in the field who have learned neuroanatomy according to volume 3 of the color atlas has been steadily increasing. Kahle’s textbook has proved its worth. What should one do after taking on the job of carrying on with this text book, other than leaving as much as possible as it is? However, the...