Behind the experience and talents cataloged in your resume lies an intrinsic power that fuels your soul and your success: your genius. As ancient as the Greeks, as trendy as New Age, the concept of genius is fully grounded in contemporary life in this powerful journey of self-discovery that takes you right to the core of what makes you...

This new edition features four new chapters coverings topics such as how to select print media for your ads, how to create ads in the comfort of your own home, and how to advertise via the broadcast Fax and the internet. The book offers practical, field-tested techniques and insights into every major form of advertising such as newspaper ads,...

What are the main factors that allow presidents and prime ministers to enact policy through acts of government that carry the force of law? Or, simply put, when does a government actually govern? The theory presented in this book provides a major advance in our understanding of statutory policy making. Using a combination of an original...

When Alex told me he was about to write a Yii cookbook about a year ago, I was wondering how original it would be, considering the fact that there was already an online user-contributed cookbook (also known as Yii wiki). It turned out Alex produced a book that is not only full of wisdom about how to use Yii effectively, but also...

Show Me QuickBooks helps readers learn visually how to perform tasks using the leading accounting software for small businesses. They are able to find answers to their questions quickly and visually with this user-friendly method of training. Each task includes a screen-by-screen visual accompanied by a concise text description that...

Conventional wisdom of the "software stack" approach to building applications may no longer be relevant. Enterprises are pursuing new ways of organizing systems and processes to become service oriented and event-driven. Leveraging existing infrastructural investments is a critical aspect to the success of companies both large and...