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Discover Your Inner Economist: Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your Dentist
Discover Your Inner Economist: Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your Dentist

One of America’s most respected economists presents a quirky, incisive romp through everyday life that reveals how you can turn economic reasoning to your advantage—often when you least expect it to be relevant.

Like no other economist, Tyler Cowen shows how economic notions—such as incentives, signals, and...

Financial & Managerial Accounting (3rd Edition)
Financial & Managerial Accounting (3rd Edition)

With its tried-and-true framework and respected author team, Horngren/Harrison/Oliver’s Financial & Managerial Accounting is the trusted choice for instructors and students of Principles of Accounting.

 

Accounting and the Business...

Interest Rate Markets: A Practical Approach to Fixed Income (Wiley Trading)
Interest Rate Markets: A Practical Approach to Fixed Income (Wiley Trading)

How to build a framework for forecasting interest rate market movements

With trillions of dollars worth of trades conducted every year in everything from U.S. Treasury bonds to mortgage-backed securities, the U.S. interest rate market is one of the largest fixed income markets in the world.

Interest Rate Markets:...

Excel 2016 Formulas and Functions (includes Content Update Program) (MrExcel Library)
Excel 2016 Formulas and Functions (includes Content Update Program) (MrExcel Library)

Book + Content Update Program

Master core Excel 2016 tools for building powerful, reliable spreadsheets with Excel 2016 Formulas and Functions. Excel expert Paul McFedries shows how to use Excel 2016’s core features to solve problems and get the answers you need. Using real-world examples, McFedries helps
...

Fundamentals of Computer Security
Fundamentals of Computer Security

This reference work looks at modern concepts of computer security. It introduces the basic mathematical background necessary to follow computer security concepts before moving on to modern developments in cryptography. The concepts are presented clearly and illustrated by numerous examples. Subjects covered include: private-key and public-key...

How to Understand Business Finance (Sunday Times Creating Success)
How to Understand Business Finance (Sunday Times Creating Success)

The modern marketplace is increasingly unpredictable and there is an ever-greater need for non-financial managers to understand the financial and management accounting process.

How to Understand Business Finance is not written by an accountant and actually relates to running a business in a real market.  It
...
Digital Robbery: ATM Hacking and Implications (SpringerBriefs in Cybersecurity)
Digital Robbery: ATM Hacking and Implications (SpringerBriefs in Cybersecurity)
This book begins with a broader discussion of cybercrime and attacks targeting ATMs and then focuses on a specific type of cybercrime named “ATM Hacking.” It discusses ATM Hacking from a more full scope of aspects, including technology, modus operandi, law enforcement, socio-economic and geopolitical context, and theory...
Beginning PHP and MySQL 5: From Novice to Professional, Second Edition
Beginning PHP and MySQL 5: From Novice to Professional, Second Edition
Most great programming books sway far more toward the realm of the practical than of the
academic. Although I have no illusions regarding my place among the great technical authors
of our time, it is always my goal to write with this point in mind, producing material that you
can apply to your own situation. Given the size of this
...
Building Financial Models (McGraw-Hill Finance & Investing)
Building Financial Models (McGraw-Hill Finance & Investing)

The ability to effectively create and interpret financial models is one of the most valued skills in corporate finance--from Wall Street to Main Street. Now, the acclaimed guide to designing, building, and implementing valuation projection models is fully revised and expanded to keep finance and accounting professionals competitive in...

Building Financial Models with Microsoft Excel: A Guide for Business Professionals (Wiley Finance)
Building Financial Models with Microsoft Excel: A Guide for Business Professionals (Wiley Finance)

A proven guide to building financial models from scratch

The Second Edition of Building Financial Models with Microsoft Excel + CD-ROM provides beginning and intermediate level computer users with step-by-step instructions on building financial models using Microsoft Excel 2007-the most popular spreadsheet program...

Outsmarting Social Media: Profiting in the Age of Friendship Marketing
Outsmarting Social Media: Profiting in the Age of Friendship Marketing

The war is on. The titanic battle between Google and Facebook has begun—and you can use it to earn more profits! In this book, Evan Bailyn reveals how to attract friendship-based recommendations that will motivate customers more than any ad or algorithm. Bailyn explains how today’s...

Google+ for Business: How Google's Social Network Changes Everything
Google+ for Business: How Google's Social Network Changes Everything

The Complete Business Guide to Google+, Today’s Hottest New Social Network!

 

Every week, millions more people sign up for Google+: Suddenly, it’s today’s hottest new social network. Google+ for Business reveals why Google+ offers...

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