Being reasonable about your business will only bury you deeper in the pack. If you...

“Hypernumbers and Extrafunctions” presents a rigorous mathematical approach to operate with infinite values. First, concepts of real and complex numbers are expanded to include a new universe of numbers called hypernumbers which includes infinite quantities. This brief extends classical calculus based on real functions by...

The field of advertising and promotion continues to dramatically change since the dominant days of high-powered Madison Avenue agencies. Marketers must look beyond traditional media in order to achieve success. In order to best communicate with consumers, advertisers must utilize the myriad of media outlets-print, radio, cable, satellite TV,...

Why do so many scorecard projects fail? Why do managers treat information as a source of power to be protected, instead of an asset to be exploited? Clearly there has to be a better way of managing perfomance. After witnessing countless initiatives fail, Oracle thought leader and former Gartner analyst Frank Buytendijk challenges conventional...

Business success comes neither easily nor quickly. What is needed is a practical guide to achieving peak performance recognising your starting point and telling you what is required to achieve your goals. The Complete CEO does exactly this by providing a comprehensive framework against which any business leader can assess their strengths and...

Large-Cap is an abbreviation of the term "large market capitalization" and refers to the stock of publicly traded companies with market capitalization values of roughly more than $10 billion, like Walmart, Microsoft,...

With emphasis on power system protection from the network operator perspective, this classic textbook explains the fundamentals of relaying and power system phenomena including stability, protection and reliability. The fourth edition brings coverage up-to-date with important advancements in protective relaying due to significant changes in...

This book elucidates on the examination technique, the sonographic changes in musculoskeletal rheumatic involvement and the ultrasound assessment of joint rheumatic diseases. The atlas is enriched with several figures, in which the US picture is compared with that of conventional radiography, CT and MRI. It provides a unique collection of...

Developing an innovative product that breaks all the rules of the market is the first step to success in today’s economy. Now, how do you get it organizations to purchase it? Selling in a New Market Space reveals the sales...