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CRM Unplugged: Releasing CRM's Strategic Value
CRM Unplugged: Releasing CRM's Strategic Value
Praise for CRM Unplugged

"The authors supply countless examples of companies that have successfully implemented CRM, and show us the way to do the same."
–Philip Kotler
author of Marketing Insights from A to Z

"CRM is no silver bullet, but it is a golden opportunity for companies that...

Oracle Enterprise Manager 12c Administration Cookbook
Oracle Enterprise Manager 12c Administration Cookbook

Over 50 practical recipes to install, configure, and monitor your Oracle setup using Oracle Enterprise Manager

Overview

  • Recipes for installing, configuring, and getting up and running with Oracle Enterprise Manager.
  • Set up automatic discovery, create and clone databases, and perform...
Frommer's San Francisco 2011 (Frommer's Complete)
Frommer's San Francisco 2011 (Frommer's Complete)

In a city where fog lovers, strippers, and people with short attention spans all lay claim to their own fi lm festivals, and where starting your day with a potent Irish coffee is not considered anything out of the ordinary, it’s pretty much guaranteed you’ll have a great time. Where else in the world is it considered good, clean...

Technical Analysis of Stock Trends, 9 Edition
Technical Analysis of Stock Trends, 9 Edition
Warp speed universe. Warp speed financial markets. The 8th Edition of this classic book appeared when it seemed that the millennium and paradise had been achieved and that, like McKay’s tulipomania, the price of stocks would rise forever and men would rush from the world over and pay whatever price was asked for...
Game Programming Golden Rules (Game Development Series)
Game Programming Golden Rules (Game Development Series)
Writing computer games is hard. Games today are complex projects that involve large teams of specialized artists and programmers. These teams are perpetually pushing technology beyond its boundaries and stretching their skills to the max. To alleviate these problems, Game Programming Golden Rules presents a series of nine "Golden Rules"...
Business Analysis and Design: Understanding Innovation in Organisation
Business Analysis and Design: Understanding Innovation in Organisation
A logo is usually some form of graphic—a visualisation used by organisations, groups or even individuals to aid and promote instant recognition. When we use logos within this book, they are designed to promote recognition of some of the fundamentally different ways of thinking you will experience.

As a logo
...
I Like to Watch: Arguing My Way Through the TV Revolution
I Like to Watch: Arguing My Way Through the TV Revolution
From The New Yorker’s fiercely original, Pulitzer Prize-winning culture critic, a provocative collection of new and previously published essays arguing that we are what we watch.

“Emily Nussbaum is the perfect critic—smart, engaging, funny, generous, and insightful.”—David
...
ZBrush Character Creation: Advanced Digital Sculpting
ZBrush Character Creation: Advanced Digital Sculpting
ZBrush's popularity is exploding giving more CG artists the power to create stunning digital art with a distinctively fine art feel. ZBrush Character Creation: Advanced Digital Sculpting is the must-have guide to creating highly detailed, lush, organic models using the revolutionary ZBrush software. Digital sculptor Scott Spencer guides...
KD: Kevin Durant's Relentless Pursuit to Be the Greatest
KD: Kevin Durant's Relentless Pursuit to Be the Greatest
Golden State Warriors insider and bestselling author Marcus Thompson delivers the definitive biography of one of the most extraordinary basketball players in NBA history—Kevin Durant.

The NBA has never seen a player quite like Kevin Durant. Larry Bird wasn’t as quick, Magic Johnson didn’t have such
...
What They Didn't Teach You at Medical School
What They Didn't Teach You at Medical School
When I graduated I started work in a 950-plus bed then district general hospital, which subsequently became the flagship teaching hospital of the UK, that is the first private funding initiative hospital to be built.Not only was it chaotic to move an entire hospital from one building to another several miles down the road, but I...
The Middle Ages: 500-1450 (The History of Medicine)
The Middle Ages: 500-1450 (The History of Medicine)
During the Middle Ages (ca. 529-1100), the rise of Christianity had a definite effect on the practice of medicine. Pope Gregory (ca. 540-604) stressed the importance of prayer over medicine, and over time that sentiment became pervasive. Each time a person was healed, it was considered a miracle. The church taught that since God sometimes sent...

Doing Math with Python shows you how to use Python to delve into high school–level math topics like statistics, geometry, probability, and calculus. You’ll start with simple projects, like a factoring program and a quadratic-equation solver, and then create more complex projects once you’ve gotten the hang of...

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