Learn IT - Books tags strategic

Data Mining and Knowledge Discovery Handbook

Springer, 2005

This handbook organizes all major concepts, theories, methodologies, trends, challenges and applications of data mining (DM) and knowledge discovery in databases (KDD) into a coherent and unified whole. The book first surveys, then provides comprehensive yet concise algorithmic descriptions of classic methods plus recently-developed extensions and...

The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More

John Wiley & Sons, 2012

Advance your B2B marketing plans with proven social media strategies

Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich...

Business Intelligence for New-Generation Managers: Current Avenues of Development

Springer, 2015

Executives in Europe have significantly expanded their role in operations – in parallel to their strategic leadership. At the same time, they need to make decisions faster than in the past. In these demanding times, a redesigned Business Intelligence (BI) should support managers in their new roles. This book summarizes...

Web Mobile-Based Applications for Healthcare Management

IGI Global, 2007

In recent years, there has been a veritable literary frenzy on the theme of healthcare and the Internet. In these works, however, there has not been adequate attention paid to the role that potential users of the site (patients, general practitioners, healthcare personnel, students, private doctors, other healthcare organizations, etc.) could and...

Putting Investors First: Real Solutions for Better Corporate Governance

Bloomberg Press, 2003

Written in a practical and succinct style, Putting Investors First is indispensable for board members and the corporate executives who work with them and of compelling interest to large and small investors who have lost faith in our system of corporate governance.

Demands on the boards of directors of public companies throughout...

Hyperformance: Using Competitive Intelligence for Better Strategy and Execution

Jossey-Bass, 2010

Effective strategies for outsmarting the competition and driving better bottom-line results

In this groundbreaking book, T.J. Waters has turned his experience collecting and analyzing competitive intelligence for the CIA into effective strategies for businesses wanting to stay on the leading edge of their industries. The...

Becoming a Strategic Leader: Your Role in Your Organization's Enduring Success (J-B CCL (Center for Creative Leadership))

Jossey-Bass, 2005

Praise for Becoming a Strategic Leader

"If you manage anything of importance—from a company to a functional area—read this book, and share it with your team. You'll dog-ear plenty of pages and blow away your previous performance."
—Steve Wigginton, executive vice president,...

The Strategy Gap: Leveraging Technology to Execute Winning Strategies

John Wiley & Sons, 2003

Praise for The Strategy Gap

"With a better handle on the financial pulse of the business, enterprises will be better able to meet the Street’s expectations of financial transparency and corporate accountability. The writers do a masterful job of getting readers to this point of awareness, and further display their insight...

Full Frontal PR: Getting People Talking about You, Your Business, or Your Product

Bloomberg Press, 2003

Want to know how to make yours the “in” business with both the press and customers? Looking for that one tool to help you get word of mouth rolling, quickly and inexpensively? Your competitors are working hard to generate this exposure, and now it’s your turn. Full Frontal PR lets you in on a big secret of the PR...

Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty

Apress, 2013

Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty explains why business-to-business companies need a robust online community strategy to survive and flourish in today’s changing economy and shows you how to design and execute your company’s strategy successfully.

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Engaged Knowledge Management: Engagement with New Realities

Palgrave Macmillan, 2005

"Exactly what's needed to breathe new life into a field now dying for lack of a practical, results-oriented perspective. Desouza and Awazu show us how to capture the essence of good management - knowledge - while actively engaged in the nitty-gritty of complex organizations. You will be engaged by this book."
--William E....

IS Management Handbook, 8th Edition

Auerbach Publications, 2003

The first few years of the new millennium have been a challenging time for the information technology (IT) manager. The initial economic euphoria that greeted the successful completion of Y2K projects worldwide was quickly followed by a dramatic shakedown within U.S.-based industries most closely related to the growth of the Internet. Today,...

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