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New Directions in Project Management (Best Practices)
New Directions in Project Management (Best Practices)
Organizations that rely on computing technology for survival understand the critical importance of managing projects that meet strategic goals and objectives. The diversity of business globalization and electronic commerce combined with the unceasing pace of technical change continues to challenge efforts for more proficient project management...
Real-Time Marketing for Business Growth: How to Use Social Media, Measure Marketing, and Create a Culture of Execution
Real-Time Marketing for Business Growth: How to Use Social Media, Measure Marketing, and Create a Culture of Execution

Your Hands-On Guide for Creating Continuous, Profitable Growth!

 

Use the proven, six-step Marketing Process to:

• Create a marketing plan with execution built in to the process.

Information and Communications Technology for Competitive Intelligence
Information and Communications Technology for Competitive Intelligence
Competitive Intelligence can be described as producing and processing information about the environment of an organization for strategic purposes. To formulate a strategy, an organization needs to collect and process information about its environment—about, for instance, competitors, customers, suppliers, governments, technological trends or...
Handbook on Architectures of Information Systems (International Handbooks on Information Systems)
Handbook on Architectures of Information Systems (International Handbooks on Information Systems)
This book is the first volume of a running series under the title International Handbooks on Information Systems. The series is edited by Peter Bernus, Jacek Blazewicz, Günter Schmidt and Mike Shaw. One objective is to give state of the art surveys on selected topics of information systems theory and applications. To this end, a distinguished...
Redesigning Enterprise Processes for E-Business w/CD ROM
Redesigning Enterprise Processes for E-Business w/CD ROM
This is the decade of redesigning enterprise processes for e-business ! Creating a process advantage has always been a formidable strategic weapon for business enterprises, but the internet and e-business have brought new urgency to it. A different form of business process redesign or reengineering (BPR) has been ignited by e-business to create...
Web-Weaving: Intranets, Extranets, and Strategic Alliances
Web-Weaving: Intranets, Extranets, and Strategic Alliances
Intranets and Extranets are the fastest growing use of internet technology and are being adopted by a large number of organizations. `Web-Weaving' is a book for managers which illustrates the benefits and pitfalls of using technology to enhance internal and external connections. The book brings together a number of the hottest subjects in IT and...
Critical Information Infrastructures: Resilience and Protection
Critical Information Infrastructures: Resilience and Protection
A very interesting and informative book that covers a wide but interlinked set of subjects. Indeed, attention has been paid to assisting the reader to understand complex and current issues, and it can be said that the work is extremely well researched, up-to-date and of interest to a wide audience including practising managers, government...
Time Mastery: How Temporal Intelligence Will Make You A Stronger, More Effective Leader
Time Mastery: How Temporal Intelligence Will Make You A Stronger, More Effective Leader
"To be most effective, leaders must move beyond time management to time mastery. Time managers are reliant on clocks and calendars; time masters develop an intuitive sense of timing. Time managers see time as a fixed, rigid constant; time masters view it as relative and malleable. Time masters have what John Clemens and Scott Dalrymple call...
Advances in Electronic Marketing
Advances in Electronic Marketing
There are many challenges facing organizations today as they incorporate electronic marketing methods into their strategy. Advances in Electronic Marketing examines these challenges within three major themes: the global environment, the strategic/technological realm, and the buyer behavior of online consumers. Each chapter raises important issues,...
Strategic Employee Communication: Building a Culture of Engagement
Strategic Employee Communication: Building a Culture of Engagement

Employee engagement (or a lack thereof) can often be linked to poor communication and a detachment from company goals. Companies of all sizes are looking for ways to boost communication, recognizing its impact on key business outcomes, such as productivity and profitability.

This book offers fresh insights about...

Business Continuity Planning and HIPAA: Business Continuity Management in the Health Care Environment
Business Continuity Planning and HIPAA: Business Continuity Management in the Health Care Environment
This book includes the precautions and procedures that address the concerns of HIPAA, but presents them along with other business components in order to emphasize the need for a holistic approach when constructing and maintaining a business plan.

This book examines business continuity planning as adapted to encompass the requirements of...

The Secure Online Business: E-Commerce, It Functionality & Business Continuity
The Secure Online Business: E-Commerce, It Functionality & Business Continuity
The effective management of risks online is likely to be the greatest business enabler / destroyer of the next decade. Clearly, organizations that do not move to full e-commerce functionality are unlikely to flourish; whereas those that ignore cyber crime and the "dark side" of the Internet are likely to get badly burnt.

This...

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