Learn IT - Books tags viral

Advanced Social Media Marketing: How to Lead, Launch, and Manage a Successful Social Media Program

Apress, 2012

Hundreds of millions of Americans are using social media (SM), and already some 70% of businesses have joined them there, using Facebook and other SM platforms to connect with their customers, and attract new ones. So the real question isn’t whether to take your business onto social media platforms—but how to do it quickly,...

Social eCommerce: Increasing Sales and Extending Brand Reach

O'Reilly, 2014

Want to make money online? Then ignore social media at your own risk. Social media is vital if you want to your business to thrive, and though you can’t control the conversations, you can influence them. This book will teach you how.

If mismanaged, social media can create more noise than signal. It can be a time...

The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly

John Wiley & Sons, 2010

A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a...

Essentials of Clinical Immunology

John Wiley & Sons, 1999

The fourth edition of this highly popular book has been extensively revised. The first chapter, a revision of the immune system, has been updated to provide the 'nitty-gritty' a student or trainee needs to know in order to understand diseases that have an immunological basis. Although the remainder of the book's focus is clinical,...

Pediatric Infectious Diseases Revisited (Birkh?user Advances in Infectious Diseases)

Birkhauser, 2007

In both industrialized and developing countries, childhood immunization has become one of the most important and cost-effective public health interventions. National immunization programs have prevented millions of deaths since WHO initiated the ‘Expanded Program on Immunization’ in 1974. Smallpox was eradicated in 1979,...

Cytokines and Chemokines in Infectious Diseases Handbook (Infectious Disease)

Humana Press, 2003

Cytokines and chemokines are an important class of effector molecules that play a fundamental role in orchestrating the innate and acquired immune responses needed to eliminate or wall off invading pathogens. In vitro and in vivo studies have been instrumental in revealing the complexity of the cytokine network and the many facets of...

The Nidoviruses: Toward Control of SARS and other Nidovirus Diseases (Advances in Experimental Medicine and Biology)

Springer, 2006

This book summarizes the keynote and plenary speeches and posters of the “Xth International Nidovirus Symposium: Toward Control of SARS and Other Nidovirus Diseases” that was held in Colorado Springs, Colorado, June 25–30, 2005. The nine previous meetings of scientists investigating the molecular biology and...

Get Seen: Online Video Secrets to Building Your Business (New Rules Social Media Series)

John Wiley & Sons, 2010

The era of online video has arrived—now make it work for your business

In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their niche. Now, companies are wide awake to the opportunities for product and...

Learn Lua for iOS Game Development

Apress, 2012

Apple has been issuing checks to developers, and the 2012 figures indicate that it has so far been to the tune of $5 billion. In the past, it used to be desktops with Microsoft-based products that were raking in money for developers, with Visual Basic, or earlier with database products such as dBase and FoxPro. While the major share...

How to Work for an Idiot, Revised and Expanded with More Idiots, More Insanity, and More Incompetency

Career Press, 2011

"Anyone who has to work should read How to Work for an Idiot."
--USA Today

"There is no question that How to Work for an Idiot is a subversive book. People will pick it up expecting a tasty blend of commiseration and advice. They will put it down thinking, to paraphrase the famous...

Proteasome Inhibitors in Cancer Therapy (Cancer Drug Discovery and Development)

Humana Press, 2004

A panel of leading academic and pharmaceutical investigators takes stock of the remarkable work that has been accomplished to date with proteasome inhibitors in cancer, and examines emerging therapeutic possibilities. The topics range from a discussion of the chemistry and cell biology of the proteasome and the rationale for proteasome...

The PayPal Official Insider Guide to Selling with Social Media: Make money through viral marketing (PayPal Press)

PayPal Press, 2011

This book demonstrates to sellers that social media is the ideal focus and PayPal is the best tool to grow profits in today's online marketplace. Key social media sales strategies, tactics, action plans, and real-world success stories for all kinds of sellers are presented, making it easier for sellers to choose the right solutions with...

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