Creativity in Public Relations (PR in Practice)
Creative input is inevitably required of the PR practitioner, and yet many PR practitioners lack a real understanding of the creative process. Creativity in Public Relations
addresses this situation. It guides the reader through a range of techniques and tips for generating creative ideas, as described by the "five I's"...
Test and Assess Your Brain Quotient: Discover Your True Intelligence
Test and Assess Your Brain Quotient helps readers assess their different types of intelligence: creativity, logic, lateral thinking, memory, and emotional. It consists of numerous tests and assessments which examine agility of mind, powers of logical analysis, numerical, verbal and spatial aptitudes, memory and...
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