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Human Resource Management at Work: The Definitive Guide
Human Resource Management at Work: The Definitive Guide

Having already outlined in the Introduction the broad content of HRM at Work, we can now move on to explain how the book might be used. We think it is best to work one’s way through the book sequentially, given the first four chapters set the backdrop within which specific areas of HR practice are designed, the next two review the work...

The Innovation Handbook: How to Profit from Your Ideas, Intellectual Property and Market Knowledge
The Innovation Handbook: How to Profit from Your Ideas, Intellectual Property and Market Knowledge


Unique features, distinctive capabilities and exclusive know-how are the surest way to stay ahead of the market for any length of time. But the way these points of difference are created and commercialized is changing. The difficulty for most organizations is not in generating ideas, but in pursuing the right one at the
...

30 Minutes to Master the Internet
30 Minutes to Master the Internet
The Internet; the World-Wide Web – or sometimes, just `the Net'.

Business cards now all seem to carry electronic mail – or even `home page' – addresses; newspaper and TV adverts quote complex Web addresses, pointing the interested user into that cyberspace of multi-media, interconnected pages. Shop for PCs or software
...
How to Prepare a Business Plan (Business Enterprise)
How to Prepare a Business Plan (Business Enterprise)
Starting a new business venture is like going into a tropical forest on a treasure hunt. There are rewards to be won, in both material wealth and in personal satisfaction, but there are dangers lurking and you can easily lose your way.

This book is written not only to help you convince your financial backers that you will succeed and
...
The Top Consultant: Developing Your Skills For Greater Effectiveness
The Top Consultant: Developing Your Skills For Greater Effectiveness

Highly acclaimed, The Top Consultant is a comprehensive guide for all consultants looking to provide a first class service to their clients, and who wish to become expert practitioners. In this revised third edition of what has become a standard text, Calvert Markham shows how consultants can develop their performance in a wide range of...

Logistics and Retail Management: Insights into Current Practice and Trends from Leading Experts
Logistics and Retail Management: Insights into Current Practice and Trends from Leading Experts

Throughout the last decade there have been steady, incremental improvements and relationship changes in retail logistics. These changes have been fundamental to business efficiency and it is now widely recognized that logistics excellence provides competitive advantage. Emphasis is now on minimizing time to market, maximizing on-shelf...

Ethics In Public Relations: A Guide To Best Practice
Ethics In Public Relations: A Guide To Best Practice

Ethical questions and dilemmas are inherent to public relations, and ensuring that practitioners operate ethically is fundamental to the professionalism and credibility of the field. Ethics in Public Relation gives readers the tools and knowledge to enable them to make defensible decisions, and outlines the important ethical concerns in...

Leading the Professionals: How to Inspire & Motivate Professional Service Teams
Leading the Professionals: How to Inspire & Motivate Professional Service Teams

Due to the nature of their work and personalities, many professionals prefer to do things on their own, in their own way. A firm’s best talents may not take too kindly to being told what to do and when to do it. They may resist being managed , and be unenthusiastic about working in a team. Whatever category they fall into—highly...

Doing Business With China (Global Market Briefings Series)
Doing Business With China (Global Market Briefings Series)

This new edition of Doing Business with China marks the country’s first two historic events of the twenty-first century. On 11 December 2001, it finally became a member of the World Trade Organization (WTO), and on 15 November of the same year, with the official announcement of Mr. Hu Jintao’s appointment as Mr. Jiang...

Bids, Tenders, & Proposals: Winning Business Through Best Practice
Bids, Tenders, & Proposals: Winning Business Through Best Practice

Acknowledged expert Harold Lewis, who has written over 200 successful tenders and proposals, offers “best-practice” advice to help you compete successfully for new work. He covers every step in the process of tendering, including:

  • bidding for public sector contracts;
  • the EU procurement framework;
  • ...
Coaching Handbook: An Action Kit for Trainers and Managers
Coaching Handbook: An Action Kit for Trainers and Managers

Coaching is proving itself to be the most popular and most effective technique in the field of learning and development. Managers are constantly being reminded that coaching is an important part of their role in getting the best from staff, while trainers are increasingly being called upon to coach individuals in a variety of aspects of both...

Retailization: Brand Survival in the Age of Retailer Power
Retailization: Brand Survival in the Age of Retailer Power
Presents an innovative and pragmatic step-by-step process to help businesses rethink their brand efforts around the retail strategies that best meet the needs of today's shoppers. Illustrates how brand power is inexorably being replaced by retailer power. Based on a two-year study conducted by AC Nielsen and BBDO Europe --the largest global study...
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