Grassroots journalists are dismantling Big Media's monopoly on the news, transforming it from a lecture to a conversation. Not content to accept the news as reported, these readers-turned-reporters are publishing in real time to a worldwide audience via the Internet. The impact of their work is just beginning to be felt by...
Location-based games emerged in the early 2000s following the commercialisation of GPS and artistic experimentation with ‘locative media’ technologies. Location-based games are played in everyday public spaces using GPS and networked, mobile technologies to track their players’ location. This book traces the...
Marketing, and Marketing Communications in
particular, has changed forever. And it has all
happened since the last edition of this book - the
4th edition - written way back in 2005. What's
changed? Two things essentially: first, Social Media
arrived and changed the communications...
With a Foreword by Dan Rebellato, this book offers up a detailed exploration of Scottish playwright David Greig’s work with particular attention to globalization, ethics, and the spectator. It makes the argument that Greig’s theatre works by undoing, cracking, or breaking apart myriad elements to reveal the holed,...
"Weber understands that the world is going digital and that competitive advantage will accrue to those who understand the transformation. CEOs should heed this transformation and learn from Weber's insights how to navigate this new landscape to fully maximize their business opportunities." ...
The Web is increasingly happening in realtime. With websites such as Facebook and Twitter leading the way, users are coming to expect that all sites should serve content as it occurs -- on smartphones as well as computers. This book shows you how to build realtime user experiences by adding chat, streaming content, and including more...
Ecological restoration is a rapidly growing discipline that encompasses a wide range of activities and brings together practitioners and theoreticians from a variety of backgrounds and perspectives, ranging from volunteer backyard restorationists to highly trained academic scientists and professional consultants. This book offers a...
Just as education has promoted democracy and economic growth, the Internet has the potential to benefit society as a whole. Digital citizenship, or the ability to participate in society online, promotes social inclusion. But statistics show that significant segments of the population are still excluded from digital citizenship.
Here is an engaging overview of the development of, definition of, and approach to modern geotourism, a growing movement to help sustain and showcase the distinctive geographical characteristics of many places around the world. This volume provides a clear conceptual framework with illustrative examples from all corners of the world...
