A phrase often used when writing about the human ability to become immersed in fantasy is “the willing suspension of disbelief” which Samuel Taylor Coleridge first coined in the early 19th Century as an argument for the fantastical in prosody and poetry. What is a computer game? At base, it is nothing more than a cheap plastic...

Savvy companies recognize the value of a strong community. Think of Nike and its community of runners, Nike+, and you’ll quickly understand that creating and fostering an online community around a product or brand is a powerful way to boost marketing efforts, gain valuable insight into consumers, increase revenue, improve consumer...

This third edition of the successful Analysis and Design of Information Systems provides a comprehensive introduction and user-friendly survey to all aspects of business...

Storyline is an authoring tool packed with out-of-the-box features that don’t require any special knowledge to operate. That’s right; this is a programming-free zone! E-learning authoring is no longer limited to developers; the doors are now wide open for subject matter experts with their content, writers with their storyboards,...

In open innovation scenarios, firms are able to profit from technological developments that take place beyond the legal boundaries. However, in the absence of contract-based vertical command chains, such as in the case of open source software (OSS), it is difficult for firms to obtain control over the innovation project's trajectory. In...

SAP R/3 for Everyone is the nontechnical user's guide to working with SAP R/3, the leading business enterprise software product in the world. Written and road-tested by experienced SAP R/3 users and trainers, this book saves typical SAP R/3 users time and trouble by providing them with the universal skills needed to...

The "ActionScript Graphing Cookbook" shows you...

How many of your employees care enough about their work, or your organization, to do anything...