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 Introduction to Thermodynamics and Kinetic Theory of Matter (Physics Textbook)An updated and expanded translation of the highly popular Russian textbook, Introduction to Thermodynamics and Kinetic Theory of Matter examines equilibrium and kinetic properties of matter – gas, liquid, and solid – using the general principles of thermodynamics and kinetic theory. Readable and accessible throughout, this book provides... |  |  Search Engine MarketingRevolutionize Your Internet Marketing
Leverage today's Internet marketing strategies to reach customers, increase sales, and establish performance-based marketing in your organization. Search Engine Marketing explains how to use Web analytics, key performance indicators (KPIs), search engine optimization (SEO),... |  |  Strategies and Tools for Corporate BloggingWhile this book describes some of the benefits of corporate blogging, the book’s focus is to give the reader the tools and strategies to develop expertise in how to build a successful corporate blog. This book is not about why blogging is necessary for a company per se; rather, the focus is on enabling the reader to conduct effective... |
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 |  |  Developing Serious Games (Game Development Series)With the impressive growth the games industry has enjoyed for the past decade, game developers, educators, and marketing firms are excitedly envisioning serious games applications for computer game technologies. These applications- serious games- represent opportunities for game developers to apply their talents to areas outside of the... |  |  Hibernate Search in ActionI joined an e-commerce company in 2000, nothing unusual I suppose. We were quite annoyed by the quality of Amazon’s search engine results compared to ours. A few years later, we reimplemented our search engine from scratch using Lucene. That’s where I learned that a good search engine is 50% kick-ass technology and 50% deep... |
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