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No B.S. Marketing To the Affluent
No B.S. Marketing To the Affluent
Here it is: no warm ‘n fuzzies—just hard-core strategies from real world trenches…for successfully repositioning your business, products, services and yourself to attract customers or clients for whom price is NOT a determining factor in their purchasing. The TRUTH is it takes no more work to attract customers/clients from the...
The Practice of Macro Social Work
The Practice of Macro Social Work

Intended for those who want to make a difference in today's modern society, this comprehensive book explores the theory and methods in nine arenas of macro social work at the community, organizational, societal, and global levels of practice. THE PRACTICE OF MACRO SOCIAL WORK, Fourth Edition, challenges readers to use their concern,...

Avid Media Composer 6.x Cookbook
Avid Media Composer 6.x Cookbook

Overview:

An expert and clear resource filled with highly effective "recipes" of easy to follow steps for those at all experience levels. Gain Avid Media Composer (and Avid Symphony) essentials and far beyond, including techniques, tips, tricks,
...

Linux in a Windows World
Linux in a Windows World
The latest in O'Reilly's line of bestselling Linux titles, Linux in a Windows World is an invaluable companion for any system administrator interested in integrating Linux into their Windows environment. This book takes an in-depth look at exactly how Linux can be brought into an organization that's currently based...
Practical Perforce
Practical Perforce

When developers build software, they're able to keep track of all the different versions and all the components they use with software configuration management (SCM) systems. One of the more popular SCM products is Perforce.

Authored by Perforce's own VP of product technology, ...

Java and XML
Java and XML
Two hot topics come together in this developer's guide from Brett McLaughlin, Java and XML. Both Java and XML are cross-platform technologies; by using Java for code and XML for transporting data, you can build truly portable applications. This title is aimed at intermediate to advanced programmers; while XML topics are explained more or...
Handbook of Mathematical Formulas and Integrals, Fourth Edition
Handbook of Mathematical Formulas and Integrals, Fourth Edition
This book contains a collection of general mathematical results, formulas, and integrals that occur throughout applications of mathematics. Many of the entries are based on the updated fifth edition of Gradshteyn and Ryzhik’s ”Tables of Integrals, Series, and Products,” though during the preparation of the book, results were also...
php|architect's Guide to Web Scraping
php|architect's Guide to Web Scraping

Today , there aremany services out there providing news feeds, and there are plenty of code libraries that can parse this data. So, with the proliferation of web services and public APIs, why is web scraping still so important to the future of the Web? It is important because of the rise ofmicroformats, Semantic Web technologies, theW3C...

Cryogenic Mixed Refrigerant Processes (International Cryogenics Monograph Series)
Cryogenic Mixed Refrigerant Processes (International Cryogenics Monograph Series)
This monograph deals with mixed refrigerant processes that operate at temperatures less than 123 K. Most conventional cryogenic refrigerators and liquefiers operatewith pure fluids, the major exception being natural gas liquefiers that use mixed refrigerant processes. The fundamental aspects ofmixed refrigerant processes, though...
Firefox and Thunderbird: Beyond Browsing and Email
Firefox and Thunderbird: Beyond Browsing and Email

There's a new browser in town: Firefox is quickly becoming a leading alternative to Microsoft Internet Explorer. If you are new to Firefox and want to see what all the buzz is about, Firefox and Thunderbird: Beyond Browsing and Email is the guide that you need. By focusing on how to configure...

The Focal Easy Guide to Adobe Audition 2.0
The Focal Easy Guide to Adobe Audition 2.0
"Very helpful are the copious and easy to interpret screenshots...Topics can be found easily."
 - Pro Audio Review, Aug. 2006

Software packages are complex. Shouldn't software books make it easier? Simplify your life with the Focal Easy Guide to Adobe ® Audition ® 2.0! This short, full-color book
...
Test Driven: TDD and Acceptance TDD for Java Developers
Test Driven: TDD and Acceptance TDD for Java Developers

In test driven development, you first write an executable test of what your application code must do. Only then do you write the code itself and, with the test spurring you on, you improve your design. In acceptance test driven development (ATDD), you use the same technique to implement product features, benefiting from iterative development,...

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