Learn IT - Books tags market

Location and Personalisation: Delivering Online and Mobility Services (BT Communications Technology)

Institution Electrical Engineers, 2003

The world is charging towards the new network technologies of broadband and 3G and new application technologies face the challenge of where they can be used. This book takes a pragmatic look at two particular application technologies - location and personalisation - and presents an understanding of the technical and business impact of these...

Investment Risk Management (The Wiley Finance Series)

John Wiley & Sons, 2004

Risk has two sides: underestimating it harms the investor, while overestimating it prevents the implementation of bold business projects. This book explains, from the point of view of the practitioner, the analysis of investment risk - a proper account of adequate risk management strategies - and offers an objective and readable account of the most...

Investment Banking: A Guide to Underwriting and Advisory Services

Springer, 2010

The recent financial turmoil has raised suspects on investment banks and will certainly reshape the industry. However, the transactions traditionally managed by investment banks will still require the intervention of financial institutions, as always in the past. This book aims at providing an overview of these traditional investment banking...

Digital Landscape Photography

Focal Press, 2009

Photographing landscape with a film camera is different than with a digital camera. There are several books on the market that cover landscape photography but few of them are specifically for the digital photographer. This book is what you are looking for!

Digital Landscape Photography covers:
* equipment such as...

Higher Returns from Safe Investments: Using Bonds, Stocks, and Options to Generate Lifetime Income

FT Press, 2010

“Marvin Appel is a discerning and highly regarded money manager. In this concise but compelling text, he shows how individual investors can use a range of fixed-income strategies to gain superior returns while ably managing risk.” --Nelson Freeburg, Editor, Formula Research

...

Practical Zendesk Administration: Best practices for setting up your customer service platform

O'Reilly, 2012

We built Zendesk back in 2007 because we were frustrated with the quality of the customer service applications that existed at the time. The vast majority of these “solutions” were big, clunky, on-premise enterprise applications, distributed on CDs, and took forever to deploy. Even proof-of-concept projects...

LiveCode Mobile Development Hotshot

Packt Publishing, 2013

Create your own exciting applications with 10 fantastic projects

Overview

Create your own mobile games and apps using LiveCode
Develop user interfaces for mobile devices
Use databases and advanced features of LiveCode

In Detail

There are...

The Job Interview Phrase Book: The Things to Say to Get You the Job You Want

Adams Media, 2009

"In today's marketplace it is critical that you stand out in a crowd."
--Eric Winegardener, Vice President, Monster Worldwide

In today's tightening job market, the interview is a key stage. But too often in job interviews, candidates freeze and can't find the words they need to make...

Unity 4.x Game Development by Example Beginner's Guide

Packt Publishing, 2013

A seat-of-your-pants manual for building fun, groovy little games quickly with Unity 4.x

Overview

Learn the basics of the Unity 3D game engine by building five small, functional game projects

Explore simplification and iteration techniques that will make you more successful as a game...

Volatility Trading, + Website

John Wiley & Sons, 2013

Popular guide to options pricing and position sizing for quant traders

In this second edition of this bestselling book, Sinclair offers a quantitative model for measuring volatility in order to gain an edge in everyday option trading endeavors. With an accessible, straightforward approach, he guides traders through the...

The Innovation Handbook: How to Profit from Your Ideas, Intellectual Property and Market Knowledge

Kogan Page, 2010

Unique features, distinctive capabilities and exclusive know-how are the surest way to stay ahead of the market for any length of time. But the way these points of difference are created and commercialized is changing. The difficulty for most organizations is not in generating ideas, but in pursuing the right one at the...

Lighting Up: The Rise of Social Smoking on College Campuses

New York University, 2015

While the past 40 years have seen significant declines in adult smoking, this is not the case among young adults, who have the highest prevalence of smoking of all other age groups. At a time when just about everyone knows that smoking is bad for you, why do so many college students smoke? Is it a short lived phase or do they continue...

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